Product Marketing Manager

Role Overview:

Key Responsibilities:

• Create compelling product messaging, feature summaries, and landing page content.
• Develop marketing assets such as brochures, datasheets, email campaigns, and nurture flows.
• Write scripts for product demos, sales decks, and promotional videos.
• Produce thought leadership content including blog articles and social media storytelling.

• Conduct in-depth market research to understand customer pain points, behaviours, and preferences.
• Define the product's unique value propositions and messaging framework.
• Collaborate with cross-functional teams to ensure consistent alignment on go-to-market strategies.

• Develop and execute promotional campaigns that drive product awareness, leads, and adoption.
• Leverage analytics to measure campaign success, identifying opportunities to optimize marketing performance.
• Monitor market trends and customer feedback to inform product and marketing strategies.

• Experience as an early-stage, founding, or first marketing hire within a SaaS startup or lean team environment.
• Strong writing skills with the ability to craft clear, customer-focused, high-converting content quickly.
• Proven ability to operate with high ownership, hustle, and execution speed in fast-moving environments.
• Solid understanding of market research, customer segmentation, and value-based positioning.
• Analytical and creative mindset with a bias toward testing, learning, and iterating fast.
• Highly collaborative with the ability to work closely across product, sales, design, and leadership teams.
• Prior experience in high-growth startup or AI-first companies is a strong plus.
• Consumer-minded marketer who can bring B2C growth tactics into a B2B SaaS environment.
• Excellent communication skills, high energy, and comfort wearing multiple hats.

Values that are important to us:

• You should be a great communicator and culture maintainer
• Take a look at our culture document
• You're data-driven and customer-focused
• You value fast & incremental engineering cycles
• You maintain design excellence and minimize complexity
• You measure your results & automate when possible
• You get 10% better at something every week
• You have an internal compass and take accountability & initiative
• We value overcommunication, candid feedback and a results-driven culture

Perks and benefits:

• Competitive compensation
• Work remotely anywhere in your respective country
• Ability to move laterally within a team and grow rapidly
• Paid time off and flexible leave policy
• No boss culture
• Flexible working hours
• LGBTQ+ friendly
• Company offsites
• Tech reimbursements

About us: