Our Business Development & Marketing team plays a critical role in enhancing the Firm’s reputation, expanding its client base and driving revenue growth. This team develops and implements strategic marketing plans to promote the Firm’s legal services, leveraging digital and traditional marketing channels to reach target audiences. They conduct market research to identify industry trends and client needs, positioning the Firm competitively within the legal marketplace. The team also manages client relationships, orchestrates business development initiatives, and seeks opportunities for partnerships and networking. Through compelling content creation, event planning and public relations efforts, they ensure that the Firm maintains a strong market presence and continues to attract and retain clients.
Manager, Business Development, Finance - Debt Finance
White & Case is an elite global law firm serving leading companies, financial institutions, and governments worldwide. Our long history as an international firm means we are perfectly placed to help our clients resolve their most complex legal challenges wherever they may be.
With lawyers and staff operating from more than 40 locations, working in virtually every country of the world, we have invested heavily in building a high-quality full-service practice competing at the top of the market. We are distinguished by our on-the-ground presence in the world’s key financial markets and our strengths in handling complex cross-border work.
It’s not just about our global network of offices and shared services centers; it’s the global interconnectedness of the Firm that our people, and our clients, value most. We work well together across geographic and practice boundaries. It’s one of the reasons we attract and retain cross-border work.
Our lawyers are globally minded, enterprising, collaborative, and committed to excellence. Our people represent 90 nationalities and speak 80 languages.
Position Summary
As a Business Development Manager, you will help manage and support client, business development and marketing efforts for the Americas Debt Finance Regional Section. Your role will require you to work with business development managers, partners and lawyers to support the on-going business and practice development activities of the Americas Debt Finance Regional Section, focusing on strategic initiatives, client development, market positioning and brand recognition.
Although based in New York, the role will have a significant US domestic and international dimension to it due to the Firm’s multiple US offices and global network.
Duties and Accountabilities
Primary responsibilities will include, but are not limited to:
Strategy and Business Design
- Work with the Americas Debt Finance Business Development team and partners to help drive the development and implementation of the the Americas Regional Section business plan, associated marketing plans and identified key initiatives
- Lead on the development and implementation of the associated marketing plans and identified key initiatives for one/two of the Debt Finance pillar groups (Borrower Finance, Private Credit, Bank Lending and Specialty Finance)
- Assist in the integration of lawyer new joiners
- Liaise and work with other Section and Industry BD teams on joint marketing and BD initiatives
Client Development
- Lead on the preparation of domestic and cross-border pitches, proposals, capability statements, and presentations materials
- Support the development of priority Debt Finance client relationships, including the design and execution of client action plans
- Co-ordinate client, market, sector and decision-maker research and analysis as required
Brand Recognition
- Develop and maintain marketing collateral, including placemats, brochures, experience statements, key selling messages, presentations, transaction lists, external website and intranet content and lawyer biographies, ensuring materials are always up-to-date, well-written, contain compelling and consistent messages
- Contribute to league table and legal directory submissions
- Manage award and ranking opportunities and make recommendations. Lead on drafting the related submissions
- Support thought leadership efforts by monitoring trends and hot topics; and assist with the distribution of thought leadership pieces
- Assess the value, relevance and cost/benefits of profile-raising opportunities (including sponsorship and speaking slots) to ensure maximum benefit is realized from each such opportunity
Tools / Processes
- Manage internal marketing information flows with respect to new and active matters and closed deals to ensure all marketing information is appropriately captured and correctly profiled
- Lead on the maintenance of:
- Debt Finance capability statements and key experience lists in the global central pitch material repository
- the Firm’s CRM database (a) to ensure we have up-to-date information about Debt Finance priority client contacts and (b) to support business development activities, coordinating related information gathering processes, ensuring proper tracking of activities and a regular flow of information about business development to the Section’s lawyers and key client teams
Events, Conferences and Sponsorship
- Work with the central events team to plan Debt Finance client and multi-client events
- Coordinate involvement with relevant industry associations and other groups
- Coordinate participation at/sponsorship of industry conferences. Lead on the maximizing of sponsorship benefits
- Creative, outgoing, collaborative and a team player
- Ability to be a self-starter and use own initiative is a must
- Strong track-record in project managing and delivering pitches and proposals
- Excellent written and oral communication skills
- Strong research and marketing writing skills
- Flexible, committed and enthusiastic
- Attention to detail
- Influencing, negotiation and coaching skills
- Organized and efficient, with the ability to manage time well, prioritize effectively and handle multiple deadlines
- Ability to handle confidential and sensitive information with the appropriate discretion
- Good systems and database skills including InterAction, Word, Excel, and PowerPoint
- Undergraduate degree in Marketing, Business Administration, or a related field is required
- We would expect the successful candidate to have 6 plus years’ experience in a law firm or other professional services firm. We will consider applications from candidates with less or more experience than stated, provided they have demonstrable experience of responsibility for a team and can demonstrate operating at partnership level
- Private Equity/Capital Markets/Corporate/Banking/Debt Finance/Restructuring & Insolvency practice experience is preferred, but not essential
- This is a full time role based in New York
- This role reports to the Director, Global Finance Practice Group
Compensation Range: $136,000-$190,000
This role reports to
Director, Global Finance Practice Group
Equal Opportunities
White & Case is an Equal Employment Opportunity (EEO) employer and is committed to creating a fair workplace. It is our Firm’s policy to recruit, employ, train, compensate and promote without regard to race, color, religion, creed, national origin, age, gender, sexual orientation, marital status, military or veteran status, disability, genetic information, or any other category protected by applicable law.
Applicants who are interested in applying for a position and require an accommodation during the process should contact talent.acquisition@whitecase.com.
Benefits at White & Case
White & Case LLP offers a comprehensive suite of benefit programs to all eligible employees, including medical, dental, and vision insurance, life and disability coverage, 401(k) retirement savings, vacation time, and leave programs (including parental leave). Exempt roles are also performance bonus eligible.
The Firm may modify and amend any job description at any time in its sole discretion. Nothing herein creates a contract of employment or otherwise modifies the at-will nature of employment.
The above is only a general description of the essential duties associated with this position and does not represent an exhaustive or comprehensive list of all duties.
Note to Recruitment Agencies
Our internal Recruitment team manages all aspects of lateral hiring. All agencies must have signed terms of business—specific to the relevant office—before submitting any candidates. CVs or applications sent directly to White & Case partners or employees will also not be considered formal introductions. If you have questions, please contact the relevant Recruitment team. We work with our preferred suppliers when engaging agencies.