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Director Synchronization - US Latin
SonyNA / Miami NW 26th St 37.5Senior10+ years
Apply At Sony Music Publishing (“SMP”), we believe every voice matters. We are the #1 global music publisher, advancing the artistry of the world’s greatest songwriters and composers for over 25 years. We keep songwriters at the forefront of everything we do, and design our suite of services to amplify opportunities, build connections, and defend their rights. Our roster benefits from an international team committed to providing support at every career stage. From classic catalogues to contemporary hitmakers, history is always being written. We are a part of the Sony family of global companies. Learn more about SMP at https://www.sonymusicpub.com/en.
Why join Sony Music Group?
Here at Sony Music Group, we are shaping what’s next in a way that creates impact. Forging powerful new ideas at the heart of music, technology, and culture that entertain and move people.
This is your opportunity. Part of a global community, united by individual passion, rising to that challenge every day. Adapting at pace and supporting one another, inspired to influence the future. For the benefit of you, our people; our creators, our business, and wider society too.
Be a part of an organization that is creator first. Committed to fueling excellence and always imagining more, while fostering a supportive culture, one where we elevate each other and act responsibly.
Job Purpose: Champion the creative and commercial success of Sony Music Publishing’s songwriters by developing and executing a best-in-class synchronization strategy across the U.S. Latin market. This role serves as a trusted advocate for our writers and catalogs, creating meaningful opportunities that expand cultural impact, elevate songwriter careers, and unlock long-term value through film, television, advertising, gaming, digital platforms, brands, and emerging media.
The Director of Synchronization will lead the U.S. Latin sync business while partnering closely with teams around the world to deliver exceptional service, foster strong industry relationships, and maximize opportunities for Sony Music Publishing’s repertoire. Through strategic leadership, creative vision, and a songwriter-first mindset, this role will help position Sony Music Publishing as the premier destination for synchronization in the Latin music industry.
What You’ll Do: (job responsibilities)
Lead the day-to-day execution of sync efforts for the SMP repertoire with a special focus on the US Latin repertoire, supporting the growth and visibility of SMP’s catalog across film, television, advertising, gaming, digital media, and brand partnerships
Develop and execute a strategic synchronization plan that drives growth, songwriter opportunities, and long-term catalog value.
Actively identify, pitch, and secure synchronization opportunities for both Latin and global repertoire within the U.S. Latin market.
Handle negotiation and coordination of sync-related deals, including general licensing, brand campaigns, and other creative partnerships involving SMP songwriters.
Evaluate incoming licensing requests from U.S. and international affiliates to ensure alignment with contractual obligations, catalog strategy, and songwriter interests.
Create, maintain and expand relationships with music supervisors, agencies, production companies, networks, studios, labels, brands, and other key industry partners to create new business opportunities for the catalog.
Track market activity, emerging trends, competitive developments, and performance data to identify areas for growth and maximize the commercial and cultural impact of priority songs and writers.
Work closely with songwriters, managers, and internal teams to provide exceptional creative support and ensure a high level of service across the synchronization process.
Support the development and execution of sync initiatives for the US Latin business
Collaborate with internal teams to create strategic opportunities that increase songwriter exposure, strengthen creative partnerships, and drive long-term value.
Help reinforce alignment across Sony teams and international offices through consistent communication, collaboration, and information sharing.
Assist in maintaining consistency around deal structures, pricing strategies, and market best practices across territories.
Partner regularly with A&R, Creative, Marketing, Business Affairs, and Sync teams to identify priorities, share opportunities, and strengthen cross-functional collaboration.
Champion a One Sony approach by identifying opportunities that leverage the broader Sony ecosystem to benefit songwriters and partners.
Contribute to growth initiatives and operational improvements across the US Latin sync business
Support internal alignment around pricing standards, licensing frameworks, and collaborative One Sony initiatives.
Support training, adoption, and effective utilization of internal sync platforms, workflow systems, and CRM tools.
Share market intelligence, industry trends, and best practices that contribute to the continued growth of the US Latin synchronization business.
Help identify process improvements and operational efficiencies that enhance service levels and drive stronger business outcomes.
Who You Are: (skills and experience required)
Expertise (10 years+) in all areas of synchronization on a US and global basis
Bilingual: English and Spanish, fluent spoken and written
Strong contacts within agencies, brands, and/or marketing companies
Proven ability to create synch and other opportunities, as well as execute campaigns from outreach to closing
Some travel required, to see clients and songwriters
Exceptionally organized, meticulous, and detail-oriented
Ability to consistently work under pressure in a professional manor, excellent problem solver
Self-motivated and enthusiastic
Demonstrated experience working effectively in a diverse environment
Excellent communication, interpersonal and organizational skills
Passionate about Music
Bachelor’s Degree or higher
Strong computer skills with proficiency in Microsoft Word, Excel, Power Point, etc.
Must be authorized to work in the United States
7.5-hour business workday but variations in work volume frequently require extended working hours for evening and late-night events
What We Give You:
You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
A modern office environment designed to foster productivity, creativity, and teamwork
An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans
We invest in your professional growth & development
Time off for a winter recess
Honesty, trustworthiness and ethical conduct are material requirements for the responsibilities outlined above.
Sony is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, sex (including pregnancy), gender, national origin, citizenship, ancestry, age, physical or mental disability, military status, status as a veteran or disabled veteran, sexual orientation, gender identity or expression, marital or family status, genetic information, medical condition, or any other basis protected by applicable federal, state, or local law, ordinance, or regulation.
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