Senior Multimedia Designer, ShopeePay

What you'll do

1. Offline Design & Execution

• Design POS materials, merchant collaterals, promotional banners, event displays, and experiential activations.
• Work with vendors and production teams to ensure high-quality offline output.
• Ensure offline assets reflect brand standards and campaign messaging.

2. Offsite Digital Marketing Support

• Create visual assets for off-app channels: social media campaigns, display ads, web banners, email campaigns, partner co-branded materials.
• Adapt campaign concepts from digital-first or app campaigns to offsite channels while maintaining brand consistency.
• Work closely with marketing and digital teams to align creative assets with campaign objectives.

3. Campaign Strategy & Collaboration

• Collaborate with marketing, merchant growth, and product teams to conceptualize creative ideas for multi-channel campaigns.
• Support the execution of promotions, launches, and merchant engagement initiatives across offline and offsite channels.
• Optimize creative assets based on performance metrics and channel-specific requirements

4. Brand Consistency & Innovation

• Maintain visual and messaging consistency across all offline and offsite touchpoints.
• Bring innovative ideas for experiential offline campaigns and offsite digital marketing visuals

5. Production & Project Management

• Manage timelines, proofs, and quality checks for both offline and offsite creative outputs.
• Coordinate with agencies, printers, and other external vendors when required.

Requirements

• Strong portfolio demonstrating work across offline and external digital marketing assets.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma/Canva for digital assets.
• Understanding of print production, social media formats, web banners, and email marketing design.
• Experience in fintech, retail, or FMCG brands with multi-channel campaigns.
• Knowledge of digital advertising best practices (social ads, display, email, partnership channels).
• Ability to conceptualize campaigns that work cohesively across offline and digital channels.
• Project management skills with the ability to handle multiple campaigns simultaneously.
• Knowledge of experiential marketing or spatial design is a plus.
• Creativity and adaptability across offline and offsite channels.
• Strong aesthetic sense and attention to detail.
• Collaboration and communication skills to work with internal teams and external vendors.