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Business Introduction
GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.
Our diverse portfolio consists of vaccines, specialty medicines, and general medicines.
Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.
Position Summary
In this role, you will lead the comprehensive strategy for respiratory brands in the private and government markets, maximizing growth, leadership, and business sustainability through excellent omnichannel execution, and ensure the ambition for the government market with strong cross-functional collaboration and a clear focus on results, ensuring alignment with the company's strategic objectives and the competitive environment of the respiratory market.
Responsibilities
This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:
Strategic Definition: Develop and implement annual and medium-term strategies, including positioning, segmentation of HCPs, and differentiated tactics by channel and market (private and institutional).
Marketing Execution: Lead omnichannel campaigns, develop promotional materials, and ensure excellence in launches and tactical plans.
Government Affairs and Access: Drive adoption and demand in institutions, promoting inclusion and growth in basic formularies and protocols.
Cross-Functional Collaboration: Coordinate internal teams (Sales, Medical, Access, Finance, Legal, and Digital), ensuring strategic alignment and effective execution.
Analysis and Results: Monitor key KPIs, identify risks and opportunities, and guarantee efficient budget management.
Leadership: Take responsibility for the brand plan, participating in internal forums and executive presentations with a focus on impact and results.
Basic Qualifications
We are seeking professionals with the following required skills and qualifications to help us achieve our goals:
Bachelor's degree in economic-administrative areas, health sciences, or a related field.
Strong experience in pharmaceutical marketing.
Proven experience as a Product Manager (ideally with highly complex brands).
Proven experience in government/institutional and private markets
Experience with cross-functional work and presentations to senior leadership.
Advanced english
Preferred Qualification
If you have the following characteristics, it would be a plus
Postgraduate degree (desirable).
Experience in chronic diseases
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Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
If you require any type of accommodation and/or support during the selection process to better showcase your abilities (for example, access to ramps, accessible emergency exits, visual aids, etc.), please let us know when we contact you. We are here to support you.
Your application is voluntary; therefore, you understand and consent that GSK, located at Real Mayorazgo 130, Torre M, Piso 20, Col. Xoco, Benito Juárez, Mexico City, will process your personal data to evaluate your candidacy in accordance with the candidate privacy notice, which can be consulted at Candidate Privacy Notice. Among the information you provide for this purpose, you may choose to give us personal data that will help ensure an inclusive selection process. Rest assured that your information will be treated with the utmost confidentiality, in compliance with applicable regulations, and will not be available to hiring managers or anyone outside the recruitment team. Help us maintain, together, an inclusive and welcoming environment. By submitting information, I confirm that I agree that it will be processed in accordance with the stated privacy notice.
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Find more about life at GSK at www.gsk.com