Senior Director of Product Management, Measurement & Outcomes - Freewheel
ComcastJob Summary
FreeWheel, a Comcast company, has superior end-to-end technology, a premium marketplace, and best-in-market advisory services that power the advertising businesses of the largest media and entertainment companies in the world, including DIRECTV, Fox, NBC Universal, Warner Bros Discovery and Viacom in the U.S., and Sky and Channel 4 in Europe. From our unique position at the center of the premium video economy, we enable our clients to unify audiences across desktop, mobile, OTT, and traditional STB devices, and profitably monetize their content. FreeWheel is hiring a Senior Director of Product Management to lead our Measurement and Outcomes Product Portfolio for premium video.Job Description
Your Impact:
Advertisers are moving performance budgets toward channels where outcomes are easy to measure and act on. You will lead FreeWheel’s measurement product area and build the measurement and outcome foundation for premium video. This team enables advertisers and approved partners to onboard conversion signals, connect those signals to campaign exposure, generate trusted campaign-level performance outputs, and make those outputs usable inside the buy and sell-side solutions. You will define and deliver an outcomes engine that drives measurable performance improvements, increases advertiser confidence, and delivers sustained revenue growth.
Professional Experience & Qualifications:
MUST HAVE:
Advertising Technologies
Audience Measurement
Product Management Leadership
Programmatic Advertising
AD Conversion
PLUS:
8+ years in product management for advertising or marketing technology platforms, with experience operating at scale.
5+ years managing staff and fostering careers.
Deep experience leading measurement, attribution, or conversion product areas in CTV, DSP/SSP, retail media, or adjacent performance media.
Experience with pixels, CAPIs, server-to-server event ingestion, and first-party/offline conversion onboarding.
Experience with privacy-safe data collaboration, consent, governance, and partner onboarding.
Sound business and technical judgment, strong analytical skills, and the ability to influence others.
Intimate familiarity with the programmatic ad tech ecosystem and monetization strategies.
Solid understanding of decision sciences and optimization models, with a track record of collaborating with engineers and data scientists on technical design discussions and proposing simple, creative solutions to sophisticated problems.
Excellent communication skills.
Core Responsibilities:
Own the end‑to‑end product strategy, roadmap, and delivery for the measurement and outcomes portfolio across multiple interconnected product suites in premium video.
Translate advertiser, agency, publisher, and partner needs into clear roadmap priorities and execution plans.
Lead and develop a team of product managers across a multi-platform, cross-functional product area. Establish standards for product discovery, business case development, and execution artifacts to ensure quality and consistency.
Represent the measurement and outcomes portfolio with executive stakeholders, strategic customers, and external partners; influence cross‑company priorities and align senior leadership on roadmap and investment decisions. Serves as a subject-matter expert for assigned products.
Leads all phases of the product lifecycle, from inception through product deployment and provides direction of introduction into the marketplace.
Accountable for product-area business performance, including investment prioritization, ROI evaluation, KPI definition, and ongoing performance management tied to growth, adoption, and cost efficiency.
Facilitate collaboration across disciplines (e.g.,product, engineering, revenue, client services) and and help teams resolve issues efficiently.
Build, lead, and retain a high‑performing product organization by setting clear expectations, developing talent, making thoughtful compensation and promotion decisions, and modeling strong judgment in matters of strategic and organizational importance.
Maintain regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
AD Conversion, Advertising Technologies, Audience Measurement, Product Management Leadership, Programmatic AdvertisingCompensation
Primary Location Pay Range: $206,445.02 - $309,667.52This job can be performed in California with a good faith estimated pay range upon hire of $154,833.76 USD - $286,729.19.Comcast intends to offer the selected candidate base pay within the posted range for this role at the time of posting dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's DegreeWhile possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.Certifications (if applicable)
Relevant Work Experience
10 Years +Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Comcast will consider for employment applicants with arrest or conviction records in accordance with the requirements of applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Please note that federal state, or local laws and regulations may restrict or prohibit Comcast from hiring individuals convicted of certain crimes. Additionally, an applicant’s criminal history may have a direct, adverse, and negative relationship on the job duties of this position, which may result in the withdrawal of a conditional offer of employment.