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Blue Owl (NYSE: OWL) is a leading asset manager that is redefining alternatives®.
With over $315 billion in assets under management as of March 31, 2026, we invest across three multi-strategy platforms: Credit, Real Assets and GP Strategic Capital. Anchored by a strong permanent capital base, we provide businesses with private capital solutions to drive long-term growth and offer institutional investors, individual investors, and insurance companies differentiated alternative investment opportunities that aim to deliver strong performance, risk-adjusted returns, and capital preservation.
Together with over 1,390 experienced professionals globally, Blue Owl brings the vision and discipline to create the exceptional. To learn more, visit www.blueowl.com
This role is in office Monday – Friday.
The Role
Global Private Wealth Marketing is responsible for driving awareness of the Blue Owl brand and product offerings with financial advisors and high-net-worth clients, generating leads for sales, and supporting global fundraising initiatives.
Product Marketing is seeking a highly motivated Associate to support the Real Assets platform. This role will play a key part in developing product messaging, executing the creation and maintenance of marketing materials, and driving process enhancements to improve scalability and efficiency across the platform.
The Associate will be responsible for synthesizing performance and portfolio data into clear, compelling messaging, supporting go-to-market initiatives, and partnering cross-functionally to deliver timely and high-quality materials. This is a high-impact role that requires strong attention to detail, sound judgment, and the ability to manage multiple workstreams in a fast-paced environment.
Key Responsibilities
Support the execution of product marketing initiatives across the Real Assets platform, including go-to-market efforts, messaging development, and positioning across global private wealth
Develop, enhance, and maintain high-quality, brand-consistent marketing materials, including product presentations, factsheets, brochures, emails, and digital assets
Manage ongoing updates (monthly, quarterly, and ad hoc) of performance, portfolio, and product materials across marketing channels, portals, and partner platforms
Translate complex portfolio, performance, and market data into clear, advisor-friendly messaging
Project manage across marketing, product strategy, portfolio specialists, accounting, and sales teams to deliver accurate and timely materials
Partner closely with legal, compliance, digital, and marketing operations teams to ensure alignment, consistency, and regulatory adherence
Develop and maintain case studies and content to support investment strategy storytelling across Real Assets
Conduct market and competitive intelligence across the alternatives landscape to inform messaging and deepen product knowledge
Support broader wealth marketing initiatives, including new product launches, market expansion efforts, and campaign development
Identify opportunities to improve workflows, enhance processes, and drive greater efficiency across the product marketing function
Qualifications
2–5 years of experience, preferably in alternatives, asset management, or wealth management (financial services experience strongly preferred)
Experience in real assets (real estate, infrastructure, or private markets) preferred but not required
Strong analytical skillset with the ability to interpret and synthesize financial and portfolio data
Proficiency in Microsoft Office Suite, particularly PowerPoint and Excel; familiarity with data tools (e.g., Tableau) a plus
Excellent writing, editing, and communication skills, with the ability to simplify complex concepts for a financial advisor audience
Strong project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment
Detail-oriented with a high standard for accuracy and quality
Intellectual curiosity and a collaborative mindset
Self-starter with the ability to execute independently while contributing to broader team initiatives
Bachelor’s degree required
Compensation
It is expected that the base annual salary range for this New York City-based position will be $100,000 to $115,000. Actual salaries may vary based on factors such as skill, experience, and qualifications. Employees may be eligible for a discretionary bonus based on individual and team performance.
Blue Owl is proud to be an Equal Opportunity Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.