Manager, Marketing
WSPThis Opportunity
WSP is seeking a Marketing Manager to support and advance strategic marketing and communications initiatives in our New York city or Valhall. New York office. This role provides leadership in developing high-quality marketing deliverables, strengthening client and internal relationships, and driving excellence in communications that support project pursuits, brand positioning, and business growth.
Responsibilities
• Provide leadership for marketing efforts related to proposals, qualifications, interviews, and client-facing materials
• Manage the full life cycle of pursuits from capture planning through interview and post-submission activities
• Develop win strategies and themes, draft persuasive content, edit and integrate contributions from subject matter experts (SMEs), and ensure brand consistency
• Develop work plans and manage marketing activities within established schedules
• Coordinate input and align deliverables across sales, marketing, finance, legal, product, and technical teams
• Manage the review process, including color team reviews, finalize deliverables, and oversee compliant and timely submissions
• Coach and prepare technical teams and presenters for client interviews and presentations
• Ensure high-quality written, verbal, and visual communications tailored to both technical and non-technical audiences
• Collaborate effectively with technical teams, leadership, and business partners to deliver integrated and differentiated marketing solutions
• Build and maintain strong internal relationships and external client relationships that support business development efforts
• Stay current on marketing best practices, emerging trends, and innovative tools or approaches
• Mentor and support the professional development of junior marketing staff
Qualifications
• 7-10 years of experience, preferably in the Engineering/Architecture industry
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)
• Post graduate education (graduate coursework, Master’s degree, or PhD) preferred, as applicable
• Professional certifications and enhancing credentials are a plus
Professional Experience & Skills
• Well developed knowledge of state of the practice marketing and communications principles, with exposure to innovative and emerging approaches
• Strong written, verbal, and presentation skills
• Demonstrated ability to manage complex deliverables using sound analytical and organizational skills
• Proven ability to work independently while collaborating effectively with cross functional teams
• Experience developing and managing high quality professional and technical marketing deliverables
• Commitment to continuous learning and staying current on industry trends and best practices
• Participation in industry events, conferences, speaking engagements, or published articles is strongly encouraged
• Ongoing pursuit of additional education, certifications, and professional development
Leadership Expectations
• Demonstrates excellence in marketing performance with opportunities for innovative thinking
• Leads by example in technical and professional marketing activities
• Supports talent development through mentoring and knowledge sharing
Contributes to a collaborative, inclusive, and high performing team environment
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