Manager, Marketing

This Opportunity

WSP is seeking a Marketing Manager to support and advance strategic marketing and communications initiatives in our New York city or Valhall. New York office. This role provides leadership in developing high-quality marketing deliverables, strengthening client and internal relationships, and driving excellence in communications that support project pursuits, brand positioning, and business growth.

Responsibilities

•            Provide leadership for marketing efforts related to proposals, qualifications, interviews, and client-facing materials

•            Manage the full life cycle of pursuits from capture planning through interview and post-submission activities

•            Develop win strategies and themes, draft persuasive content, edit and integrate contributions from subject matter experts (SMEs), and ensure brand consistency

•            Develop work plans and manage marketing activities within established schedules

•            Coordinate input and align deliverables across sales, marketing, finance, legal, product, and technical teams

•            Manage the review process, including color team reviews, finalize deliverables, and oversee compliant and timely submissions

•            Coach and prepare technical teams and presenters for client interviews and presentations

•            Ensure high-quality written, verbal, and visual communications tailored to both technical and non-technical audiences

•            Collaborate effectively with technical teams, leadership, and business partners to deliver integrated and differentiated marketing solutions

•            Build and maintain strong internal relationships and external client relationships that support business development efforts

•            Stay current on marketing best practices, emerging trends, and innovative tools or approaches

•            Mentor and support the professional development of junior marketing staff

Qualifications

•            7-10 years of experience, preferably in the Engineering/Architecture industry 

•            Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)

•            Post graduate education (graduate coursework, Master’s degree, or PhD) preferred, as applicable

•            Professional certifications and enhancing credentials are a plus

Professional Experience & Skills

•            Well developed knowledge of state of the practice marketing and communications principles, with exposure to innovative and emerging approaches

•            Strong written, verbal, and presentation skills

•            Demonstrated ability to manage complex deliverables using sound analytical and organizational skills

•            Proven ability to work independently while collaborating effectively with cross functional teams

•            Experience developing and managing high quality professional and technical marketing deliverables

•            Commitment to continuous learning and staying current on industry trends and best practices

•            Participation in industry events, conferences, speaking engagements, or published articles is strongly encouraged

•            Ongoing pursuit of additional education, certifications, and professional development

Leadership Expectations

•            Demonstrates excellence in marketing performance with opportunities for innovative thinking

•            Leads by example in technical and professional marketing activities

•            Supports talent development through mentoring and knowledge sharing

Contributes to a collaborative, inclusive, and high performing team environment

#LI-JL1