Storytelling Marketing (Product Marketing Spike)

Your work days are brighter here.

We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We’re in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you’ve found a match in Workday, and we hope to be a match for you too.

About the Team

Sana is an AI lab building superintelligence for work. We believe organizations can accomplish their missions faster when humans can effortlessly access knowledge, automate repetitive work, and learn anything with the help of agentic AI. As part of Workday, we are committed to building AI that augments people. If that's a mission that excites you, you're in the right place.

About the Role

We are seeking an experienced pi-shaped marketer to accelerate and steer Sana's next stage of growth. The ideal candidate thrives in fast-moving environments, enjoys operating in ambiguity, and combines strategic vision with a builder's mindset. They're an excellent writer and storyteller with a passion for enabling customer facing teams to perform at scale.

What You'll Do

Positioning and Messaging

• Position Sana's products and develop compelling messaging that cuts through the AI noise.

• Identify exciting ways to announce our new features to the world.

Field Enablement and Go-to-Market Readiness

• Equip a 4,000-strong field team for Sana's launches and strategic initiatives with everything from top-level positioning to talk tracks, objection handling, and deal coaching frameworks.

• Partner closely with Product, CS, and GTM teams to shape go-to-market readiness, ensuring sellers can confidently articulate how our products differentiate and add value.

• Create compelling narratives and write high-impact content that educates the global Revenue organization on the future of AI-driven customer outcomes and how to sell it.

• Identify opportunities to build scalable systems and playbooks for all of the above.

• Run on anything else within marketing that is an important problem to solve and you find interesting.

#SanaJobs

About You

Basic Qualifications

• 5+ years of experience building high-impact enablement functions at scaled, high-growth tech companies.

• Track record writing content for C-level executives or other high-visibility stakeholders.

• Strong executive presence and exceptional communication skills, with the ability to influence across global teams and senior leadership.

Other Qualifications

• As much love for strategic thinking as execution; comfortable defining vision and strategy while also building programs, content, and tools yourself.

• Learned the value of ruthless prioritization and are intolerant of indecision.

• A keen eye for the role of taste in storytelling and a love for writing.

Please include in your application a portfolio of your work.

Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below.  Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here.

Primary Location: USA.NY.New York City.Sana

 

Primary Location Base Pay Range: $150,300 USD - $225,500 USD

 

Additional US Location(s) Base Pay Range: $127,000 USD - $225,500 USD

Our Approach to Flexible Work
 

With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

Workday is committed to providing reasonable accommodations for qualified individuals during our application process, in order to perform one or more essential functions of their job, as well as regarding the use of AI tools for employment decision-making to any degree. Please see below for more details including how to request an accommodation as a qualified veteran, due to a disability or for religious reasons, or as otherwise provided under applicable law.

Workday prohibits taking adverse action against any candidate or employee for reporting a possible violation of this policy, requesting one or more work accommodations, exercising a privacy right, or cooperating in an investigation in accordance with applicable law. Any employee who retaliates against a candidate or employee for doing so may be subject to disciplinary action, up to and including termination of employment, to the fullest extent allowable under applicable law.

If you require a reasonable accommodation, you may email accommodations@workday.com, as far in advance as possible.

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