Sr Commercial Marketing Manager

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Job Overview
The Sr Commercial Marketing Manager is a growth leader within the Acquisition, Offers & Growth team, responsible for deploying the Precision Growth Playbook and steering performance to deliver customer, net-add, and revenue outcomes across the prepaid portfolio. This role translates customer, competitive, channel, and financial insights into prioritized growth initiatives, actionable offers, and measurable execution plans.
The role owns the operating rhythm from opportunity identification through launch and performance optimization. It partners across Integrated Marketing, Media & Digital, Product, Channel and Sales Operations, Finance, Consumer Insights, Technology, Program Management, and Care to close value-proposition gaps, improve acquisition and conversion, activate priority customer segments, and rapidly respond to market performance.
The ideal candidate combines strategic thinking, analytical rigor, commercial judgment, and strong cross-functional leadership. They are comfortable working under quarterly pressure, simplifying complex insights for senior leaders, and driving teams from recommendation to execution.

Job Responsibilities:

• Deploy the Precision Growth Playbook across priority prepaid brands, customer segments, offers, and channels; translate strategic plays into sequenced roadmaps, owners, milestones, and measurable business outcomes.
• Own performance steering for acquisition and growth, including recurring business reviews, target tracking, variance analysis, root-cause diagnosis, risk identification, and corrective-action plans.
• Develop and maintain a portfolio of growth initiatives that balances in-quarter delivery with longer-term value creation; prioritize opportunities based on customer impact, revenue and net-add potential, implementation complexity, and strategic fit.
• Turn customer, market, competitive, channel, and financial insights into clear commercial recommendations, business cases, and executive decision materials.
• Identify and close value-proposition gaps across rate plans, features, devices, pricing, fees, multi-line propositions, bundles, and loyalty mechanics to improve acquisition quality and lifetime value.
• Build segment-led acquisition strategies and offers for priority audiences, tailoring value propositions, messaging, distribution, promotions, and retention hooks to distinct customer needs.
• Lead test-and-learn plans that define hypotheses, test cells, success measures, readout timing, and scale decisions; institutionalize learnings into future playbook actions.
• Drive cross-functional execution from concept through launch, ensuring requirements, dependencies, legal and compliance considerations, channel readiness, communications, and measurement plans are aligned.
• Present concise, data-backed recommendations and performance narratives to senior leadership, surfacing decisions required, trade-offs, risks, and next actions.
• May lead, coach, or mentor less experienced team members and influence work across matrixed teams without direct authority.

• Key Outcomes
• Acquisition, net-add, and revenue commitments are actively steered and delivered in-quarter and in-year.
• Precision Growth Playbook priorities move from insight to launch with clear accountability and measurable impact.
• Offers and segment strategies are more differentiated, targeted, and responsive to customer and competitive needs.
• Retail, digital, media, and channel investments convert more efficiently and produce higher-quality growth.
• Leadership has a transparent view of performance, risks, trade-offs, and the actions required to close gaps.

Education

• Bachelor's degree in Marketing, Business, Economics, Analytics, or a related field (Required).
• Master's degree or advanced degree (Preferred).

Work Experience

• 7+ years of progressive experience in commercial marketing, growth strategy, acquisition, offers, product marketing, pricing, channel strategy, or business performance management; telecommunications, subscription, retail, digital, or consumer services experience strongly preferred.
• Demonstrated experience translating customer and business insights into growth strategies, commercial roadmaps, and executable plans.
• Experience owning performance management, business reviews, forecasting, KPI development, and corrective-action planning.
• Proven success leading complex, cross-functional initiatives from strategy through launch and optimization.
• Experience building business cases, sizing opportunities, evaluating trade-offs, and presenting recommendations to senior leaders.
• Experience with test-and-learn, segmentation, offer design, funnel optimization, or omni-channel acquisition (Preferred).

Knowledge, Skills & Abilities

• Strong commercial judgment with the ability to connect customer needs, competitive dynamics, channel realities, and financial outcomes.
• Advanced analytical and problem-solving skills; able to synthesize large data sets and ambiguous inputs into clear actions.
• Strong executive communication, storytelling, and presentation skills.
• Ability to influence and align senior stakeholders across a highly matrixed organization.
• Ability to prioritize and deliver in a fast-paced environment with shifting conditions and quarterly pressure.
• Working knowledge of acquisition economics, offer and pricing strategy, conversion funnels, customer lifetime value, and growth measurement.
• High ownership, curiosity, and bias for action; comfortable challenging assumptions and iterating quickly.

Additional Job Requirements

• At least 18 years of age.
• Legally authorized to work in the United States.
• Travel required: Yes, but rare

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• Licenses and Certifications:

• At least 18 years of age
• Legally authorized to work in the United States

Travel:
Travel Required (Yes/No):Yes

DOT Regulated:
DOT Regulated Position (Yes/No):No
Safety Sensitive Position (Yes/No):No

Total Target Cash Earnings Opportunity: $131,160 - $236,640

National Base Pay Range: $109,300 - $197,200

The Total Target Cash Earnings Opportunity represents the expected total cash compensation for this role at target performance, combining base salary and annual incentive opportunity. Actual earnings may be higher or lower depending on individual performance and overall company results. 

The base pay range reflects the compensation component of this opportunity. The candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ365172&paradox=1

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Corporate employees are eligible for a year-end bonus based on individual and/or company performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. The incentive component included in the Total Target Cash Earnings Opportunity reflects target performance. Actual earnings included in the Total Target Cash Earnings Opportunity reflect target performance; actual payouts may vary. 

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn’t have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you’re living our values while investing in your career growth–and we applaud it. You’re unstoppable!

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, genetic information, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.