Marketing Manager - Reuters Events
Thomson ReutersReuters Events is seeking a commercially minded and data-driven Marketing Manager to lead the planning and execution of marketing campaigns across a portfolio of global conferences and content products. Reporting to the Senior Marketing Lead, this role will be responsible for driving audience growth, lead generation, delegate acquisition, and engagement among senior executive communities.
The Marketing Manager will work cross-functionally with product, sales, partnerships, and operations teams to deliver high-impact, multi-channel campaigns that support business growth and strengthen Reuters Events' market presence.
About the Role
As a Marketing Manager within Reuters Events, you will:
Develop and execute integrated marketing campaigns for Reuters Events conferences, digital content, and related products.
Drive delegate acquisition, audience growth, and lead generation through targeted go-to-market strategies.
Identify and implement innovative ways to reach senior executive audiences across key industry sectors.
Build and manage channel, media, and marketing partnerships to support event promotion and customer acquisition.
Plan and deliver multi-channel campaigns across email, web, content, paid media, partnerships, and social channels.
Monitor, analyse, and optimize campaign performance using tools such as Google Analytics and Salesforce.
Track key marketing KPIs and provide regular reporting and insight to stakeholders.
Collaborate closely with internal teams including sales, content, and event operations to ensure campaign alignment and commercial success.
Support database growth, audience segmentation, and targeted outreach initiatives.
Ensure strong brand positioning and consistent messaging across all marketing activity.
About You
To be a Marketing Manager within Reuters Events, you will likely have:
Proven ability to develop and execute B2B marketing campaigns and strategies, ideally within events, media, or professional services.
Strong background in campaign planning, demand generation, and audience development.
Experience delivering integrated marketing campaigns across multiple channels.
Ability to use data and reporting to evaluate campaign performance and drive optimization.
Familiarity with platforms such as Google Analytics, Salesforce and email marketing systems.
Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
Strong communication and stakeholder management skills.
Commercially aware, proactive, and comfortable working in a fast-paced environment.
Preferred Experience
- Experience marketing to senior executive or C-level audiences.
- Experience working with external partners, media partners, or agencies.
- Understanding of lead generation and customer acquisition strategies in a B2B environment.
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What’s in it For You?
Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.
Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.
Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.
Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.
Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.
Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.
Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
About Us
Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.
As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. More information on requesting an accommodation here.
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