Ads Management - Merchant Acquisition (ShopeeFood)

What you'll do

• Merchant Self-Registration Management: Drive the growth of the MSR channel by encouraging merchants to complete self-onboarding onto the platform.
• Ads and Budget Management: Manage and optimize advertising spend dedicated to promoting merchant self-registration, ensuring effective cost per acquisition.
• Cross-Team Coordination: Collaborate with the Merchant Media team to align marketing campaigns, messaging, and merchant outreach initiatives.
• Onboarding and Activation Targets: Meet KPIs for the number of onboarded outlets and ensure a strong rate of open and active outlets post-registration.
• Process Improvement: Identify and recommend improvements in the MSR process to enhance merchant conversion and reduce onboarding drop-off.

Requirements

• Bachelor's degree in Business, Marketing, Management, or a related field.
• 1-3 years of experience in business development, digital marketing, project management, or related areas.
• Experience in managing advertising or paid media campaigns
• Strong coordination, project management, and communication skills.
• Analytical mindset, with the ability to interpret data and optimize strategies accordingly.
• Highly proactive, result-driven, and comfortable working in a fast-paced environment