Staff Product Manager, Ads Measurement

Pinterest is uniquely positioned across the full consumer journey—from inspiration and discovery through consideration, planning, and action. Creators bring ideas to life, Pinners signal emerging interests and intent, and advertisers help people act on what inspires them. This role will define how Pinterest measures that flywheel, helping advertisers understand how Pinterest and its creators build awareness and drive business outcomes, while helping creators understand the value they generate and unlock new opportunities with brands.

The ideal candidate is a Staff-level product leader with substantial ads measurement experience and a deep understanding of how advertisers set objectives, deploy tactics across the full funnel, and evaluate outcomes. They have worked cross-functionally with engineering, data science, research, PMM, sales, and other partners and can translate complex measurement methods into credible, useful, and scalable products.

What you’ll do: 

• Own the strategy and end-to-end execution for demonstrating the full-funnel value of Pinterest, including the creator–Pinner–advertiser flywheel. Define the vision for new and existing measurement capabilities and translate advertiser and creator needs into clear product and technical requirements. Create and deliver a multi-quarter roadmap, aligning data foundations, measurement methodologies, experimentation, privacy guardrails, and customer-facing experiences to drive measurable creator, advertiser, and Pinner outcomes.
• Partner day-to-day with engineering, data science/analytics, design, and research to deliver high-quality products; collaborate with PMM, sales, partnerships, legal, privacy, and policy/integrity for launches. Work closely with PM peers across Ads, Creators, Content, and Shopping to manage dependencies, align measurement frameworks and experiment design, coordinate GTM, and incorporate customer feedback.
• Build new and iterate on measurement products that help advertisers understand how creator content, organic engagement, and paid media contribute across awareness, consideration, intent, conversion, and longer-term value. Enable creators to understand the value they generate for brands and identify new business opportunities. Define success metrics and validation standards up front, track adoption and quality post-launch, and use insights to update the roadmap.

What we’re looking for:

• 8+ years of experience working as a Product Manager or in a related role, including 3–5+ years of substantial ads or marketing measurement experience.
• Strong evidence of the ability to define new products and strategies in an ambiguous space and execute from ideation and multi-quarter roadmaps through go-to-market and adoption.
• Deep understanding of the full marketing funnel and how advertisers set objectives, deploy tactics, and evaluate outcomes.
• Experience working with engineering, data science, analytics, research, or PMM cross-functional teams and a strong ability to empathize with, anticipate the needs of, and collaborate with a diverse set of stakeholders.
• Strong quantitative judgment and understanding of attribution, incrementality, experimentation, brand lift, conversion lift, and measurement tradeoffs.
• Deep understanding of business metrics and tradeoffs in the context of online platforms or multi-sided ecosystems.
• Preferred but not required: Experience with creator, influencer, branded-content, social, video, commerce, or organic-and-paid measurement.
• Preferred but not required: Experience building advertiser-facing measurement products or working with advertisers, agencies, creators, marketing science teams, or measurement partners.
• Preferred but not required: Technical degree in CS/Statistics/Math/Engineering/Economics.
• Preferred but not required: Experience designing, running, or analyzing incrementality or lift experiments.

Relocation Statement:

• This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

#LI-REMOTE
#LI-REX