Employer Brand Manager

The Employer Brand Manager plays a key role in bringing our employer brand to life through creative campaigns and meaningful events. Joining a newly established team within a fast-growing, international company, this role offers a unique opportunity to shape how we connect with talent around the world.

As we continue to scale and hire at pace, the Employer Brand Manager will lead the design and delivery of high-impact initiatives that drive awareness, deepen audience connection, and showcase our culture. By turning employer brand strategy into people-focused campaigns and standout experiences, this role helps position us as an employer of choice in a competitive global market.

Balancing strategic vision with hands-on execution, the Employer Brand Manager creates compelling narratives and memorable moments that shape how talent experiences our brand, foster engagement, and support our hiring and culture goals.

Key Responsibilities

• Lead the end-to-end design, planning, and execution of employer brand campaigns that support hiring initiatives, culture storytelling, and strategic priorities.
• Plan and manage a diverse range of events including career fairs, industry conferences, sponsorships, and internal brand activations that engage both current employees and external talent.
• Collaborate closely with Talent Acquisition, HR, and Internal Communications teams to ensure campaigns and events align with overall business objectives and talent strategies.
• Develop and leverage compelling storytelling to translate brand values and employee value proposition (EVP) into engaging narratives and authentic experiences.
• Monitor and analyze the effectiveness of campaigns and events using relevant metrics, providing actionable insights and recommendations to continuously improve impact.
• Maintain brand consistency and ensure all activities reinforce the company’s EVP and employer brand standards.
• Manage relationships with external vendors, agencies, and partners to deliver high-quality and impactful campaigns and events within budget and timelines.
• Champion innovative ideas and creative approaches to continually enhance the employer brand experience across all touch points.

 

Key Qualifications & Experience

• Bachelor’s degree in Communications, Marketing, HR, or related field.
• Proven experience in employer branding, recruitment marketing, events management, or a related field.
• Demonstrated ability to design and deliver multi-channel campaigns and events that drive engagement, attract talent, and reflect company culture.
• Strong storytelling skills with the ability to turn brand values into clear, compelling narratives and experiences.
• Excellent project management skills, with experience leading cross-functional initiatives from concept to execution.
• Comfortable working in a fast-paced, high-growth environment with changing priorities and multiple stakeholders.
• Strong collaboration and communication skills; able to influence and partner effectively with teams such as Talent Acquisition, HR, and Communications.
• Experience managing external vendors, agencies, or partners to deliver high-quality work.
• A global mindset and experience working across different regions or cultures is a plus.
• Familiarity with employer brand measurement tools, event ROI tracking, and data-driven decision making

Competencies & Behavioral Traits

• Creative thinker – Brings fresh ideas and innovative approaches to storytelling and engagement.
• Strategic mindset – Connects initiatives to broader business and talent goals and plans with both impact and scalability in mind.
• Builder mentality – Comfortable creating programs, processes, and playbooks from scratch; takes ownership and thrives in a “start-up within a scale-up” environment.
• Strong executor – Delivers high-quality work with attention to detail and can manage multiple priorities and timelines at the same time effectively.
• Collaborative partner – Works well across functions and geographies and builds trust and alignment with diverse stakeholders.
• Adaptable and resilient – Embraces change, navigates ambiguity, and maintains momentum in a fast-paced, evolving environment.
• Culturally aware – Brings a global lens to messaging and engagement while being sensitive to cultural differences in tone, content, and approach.
• Results-oriented – Seeks feedback, tracks outcomes, and continuously looks for ways to improve.
• Brand advocate – Passionate about representing and amplifying company culture through everything they create.