GTM Systems Lead

OVERVIEW

At Kingdom, we’ve pioneered Superculture® ingredients: an entirely new class of clinically-validated postbiotics that target the root causes of unmet pet health needs. We’re actively selling Superculture® Pet Oral and Superculture® Pet Immune to pet food and supplement brands, and will be launching our first Superculture ingredient for humans later this year.

We're looking for a high-performing GTM Systems Lead to join our small but mighty team. This is an AI-native builder role: you'll design, build, and maintain the automated, human-in-the-loop systems that multiply our GTM team's sales capacity across lead and deal workflows, the measurement layer, and the data infrastructure underneath. We want someone who gets deep on how our team actually works, sees inefficiencies across the GTM motion, and gets excited to design the AI-powered systems and agents to fix them. This is a commercial role, with success measured by the revenue our GTM team closes because of the systems you build.

This is a full-time, in-person role at our headquarters in Brooklyn, NY, with occasional travel to customers and industry conferences.

We founded Kingdom in 2019 to cultivate healthier living with natural microbes, and have raised $35M+ in venture funding from top investors. Less than a year in market, our ingredients are already powering dozens of products from leading pet brands, with overwhelmingly positive customer reception. 1 out of 3 product launches using our ingredients have earned a #1 New Release on Amazon, and 9 out of 10 of our customers are launching additional products with us. Our core technical edge is our scientific platform, which spans ingredient discovery, clinical trials, and manufacturing scale-up.

RESPONSIBILITIES

In this role, you’ll report to the VP of GTM/Growth, and will work with our commercial team, co-founders, and key scientists to:

Expand top-of-funnel:

• Build agentic outbound systems: target list building, enrichment, hyperpersonalized email and LinkedIn campaigns, and signal-based re-engagement (job changes, LinkedIn posts, press)

• Build agentic inbound lead qualification, routing, and customer segmentation that powers sharper value propositions by brand

• Automate market intelligence tracking (category growth, consumer trends) to inform targeted outbound and marketing content

Move deals through to revenue:

• Automate the meeting cycle: pre-meeting research and prep, post-meeting follow-up emails, CRM updates, and next-step assignments

• Build automated rule-based deal flagging (stalled, at-risk, expansion opportunities)

• Build agentic systems for deal-specific research, custom presentations, and keeping validation databases and snippets current

Build and own the data and measurement foundation:

• Map sources of all GTM data, define go-forward data structure, and build roadmap for ensuring Kingdom’s internal AI has access to a single source of truth on customers, pipeline, and revenue forecasts

• Serve as primary administrator and architect for our CRM (Attio): data model, custom objects, lifecycle stages, and the full integration layer

• Build and own the measurement layer across outbound campaign performance, inbound lead attribution, brand-building metrics (LinkedIn, website, SEO/AEO); develop feedback loops that turn data into action

• Continuously evaluate which tools in the stack earn their place

COMPETENCIES & QUALIFICATIONS

• 4+ years designing and building systems to support GTM/sales teams, ideally in a RevOps, BizOps, or GTMOps role at an AI-native B2B startup and with a track record of designing systems from user needs, not just maintaining existing stacks. Familiarity with Clay, Attio, Instantly, LinkedIn Helper, or Notion a plus.

• Systems thinking and design: designs and builds well-structured, end-to-end systems (defining inputs, outputs, use cases, and where humans stay in the loop) across multiple tools via APIs, webhooks, and no-code orchestration.

• High agency and builder mentality: identifies pain points, proposes solutions, delivers scrappy first cuts, and iterates on what works.

• AI-native: works daily in Claude Code or equivalent with strong prompt fluency, and decomposes workflows into reliable AI-powered steps

• Analytical rigor: structured problem-solving (MECE, hypothesis-driven), comfortable with imperfect data, and consistently gets to "so what."

• Project management rigor: delivers against deadlines, surfaces obstacles with proposed solutions, and doesn't drop the ball.

• Clear and effective written and verbal communication

WHY JOIN KINGDOM

• Meaningful work: contribute to a category-defining biotech company at the frontier of postbiotic science.

• Growth and learning: the role expands as Kingdom expands into new geographies and new ingredients. Work with cutting-edge AI tooling daily and develop your commercial instincts alongside an experienced GTM leadership team.

• Ownership and autonomy: build Kingdom's GTM stack with modern tooling and few legacy constraints, with end-to-end systems ownership. Early and sustained exposure to the CEO and Chief Science Officer.

• Team and culture: small but mighty team that's high-performing, kind, and AI-native.

OUR VALUES

• Solve from first principles. We have a deep-seated curiosity about the most important problems facing the business. Our nature is to dig deeply into their details, question assumptions, understand the smallest details, and drive towards the best possible solution using these insights. This makes us very effective in crafting new solutions and operating in ambiguous circumstances.

• Collaborate with kindness. We are exceptionally low ego, and treat each other with respect, compassion, and humility. We hold one another to high standards, but do so while being deeply committed to each other's wellbeing. We invest in each other's growth, and are willing to engage in difficult conversations and deliver direct, constructive feedback when necessary.

• Be resourceful and resilient. We figure out how to make things work, and how to accomplish our goals regardless of what stands in the way. We're keen to confront challenges together through proactive planning and scrappy methods. When things go wrong, we learn quickly from our missteps, adapt our approach, and push forward.

COMPENSATION AND BENEFITS

To build a world-class team, Kingdom is transparent and generous with our compensation package. We anchor cash salary above market-rate compensation for your role, and go above and beyond with equity stock options, as we want everyone to be aligned with and benefit from our long-term success.

For this position, we are most actively considering candidates with 4+ years of relevant full-time experience; cash salary range: $140K-$155K. This does not include stock options, which we’ll discuss during the interview process.

Kingdom additionally offers an excellent benefits package including:

• 100% fully-covered, best-in-class medical, vision, and dental insurance for yourself (and 95% for your spouse/family)

• Generous and flexible PTO, in addition to 13 company-wide holidays

• Full commuter coverage

• Fully stocked kitchen with fruits, snacks, and beverages + weekly team lunches

• 12-weeks fully-paid parental leave

• 401k program with minimal fees