Asset & Wealth Management – Investment Content Writer, EMEA Marketing, Vice President

The EMEA Marketing Services team is looking for an experienced writer/editor who can deliver high-quality investment content across multiple distribution channels, support J.P. Morgan Asset Management’s strategic marketing objectives in EMEA, and enhance the firm’s reputation as a trusted investment partner. 

As an Investment Content Writer in the EMEA Marketing Services team, you will be responsible for delivering multi-media content to support strategic campaigns and tactical marketing activities aimed at our adviser, wholesale and institutional clients.

Working in close partnership with our campaign managers, as well as our product marketing, social media and local marketing teams, you will be responsible for the creation and review of a wide range of investment content materials, including web pages, articles, market outlooks, brand and product advertising messaging, emails, brochures, social posts, and video scripts.

You will have extensive asset management writing and editorial experience, including broad financial market and macroeconomic knowledge, and the ability to work on content in partnership with our equities, fixed income, alternatives, ETF, and Market Insights teams. 

Job responsibilities

Content creation 

• Translate complex investment concepts into clear, engaging, and client-centric materials, including web pages, advertising copy, emails, brochures, social posts, articles and blogs, market outlooks, white papers, and video scripts.
• Support strategic and regional campaigns focused on equities, fixed income, alternatives and ETFs, by producing relevant online and offline content for retail, professional and institutional audiences.
• Provide editorial oversight for our Market Insights programme, including regular market and macroeconomic outlook articles, and promotional content for webcasts.

Process management

• Help to maintain and manage workflow, editorial calendars, and team resources.
• Review and provide constructive feedback on content, ensuring timely delivery and alignment with business priorities.
• Ensure all content adheres to J.P. Morgan Asset Management’s editorial style and writing guidelines, and liaise with compliance teams to guarantee all materials meet regulatory standards.

Stakeholder engagement 

• Work with content strategy to build, support and deliver our content pipeline across campaigns and asset classes. 
• Partner with portfolio managers, investment specialists, and marketing colleagues to ensure content reflects current investment views and strategies.
• Contribute to the firm’s social media strategy, working with senior investors to enhance their articles and blogs.

Required qualifications, capabilities and skills

• Outstanding writing and editing skills, with the ability to tailor content for diverse audiences and distribution channels.
• Significant investment writing or product content experience in an asset management setting, or relevant experience in a transferrable editorial discipline within the wider financial services or investment publishing industries.
• Strong understanding of financial markets and macroeconomics.
• Proven expertise in ETFs, alternative investments, equities, fixed income and sustainable investing.
• The ability to manage multiple projects under pressure, delivering to tight deadlines in a dynamic environment.
• Familiarity with regulatory and compliance requirements in investment communications.

Preferred qualifications, capabilities and skills

• Professional qualifications, such as CFA, IMC, or similar (advantageous but not essential).
• Proficiency in utilising artificial intelligence tools to enhance productivity and content quality.