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Position Purpose:
The Senior Analyst, Advertising Operations is responsible for delivering campaign activation excellence and a best-in-class advertiser experience by owning end-to-end execution for assigned advertisers/pods, translating performance into optimization recommendations, and proactively resolving operational or platform issues. This role strengthens advertiser experience through clear communication, analysis, and scalable enablement, partnering cross-functionally to improve outcomes and operational efficiency.
Key Responsibilities:
Advertiser Support & Account Partnership- 25%
- Serve as a trusted day-to-day partner for assigned advertisers/pods, provide guidance that balances advertiser goals with operational best practices.
- Support onboarding and ongoing enablement by contributing to walkthroughs, structured communications, and how-to resources
- Proactively mitigate issues (delays, reporting questions, pacing concerns) with clear updates and next steps.
Campaign Activation & Operational Execution-25%
- Lead and own campaign operations across assigned scope while meeting deadlines, partnering with Analyst on flawless execution.
- Ensure campaign setup aligns to execution standards and operational requirements, coordinate dependencies with partners.
Performance Reporting, Insights, and Optimization-25%
Own recurring and ad hoc reporting, translate findings into clear recommendations and actions.
Conduct deeper analyses (e.g., taxonomy, SKU-level insights, creative performance, pacing drivers) to improve outcomes.
Present and track key metrics that support optimization, operational efficiency, and stakeholder visibility.
Process Improvement and Cross-Functional Collaboration-15%
- Build and refine scalable workflows, systems, and documentation to reduce manual work and improve consistency.
- Develop playbooks/best practices and maintain team knowledge repositories/tools.
- Partner with product/engineering/internal stakeholders to stay aligned on platform updates and execution standards.
Troubleshooting, QA, and Issue Resolution-10%
- Proactively troubleshoot campaign issues (pacing, performance, operational blockers) and coordinate ticketing/follow-ups.
Validate accuracy of outputs (pacing/spend/reporting) and partner with measurement teams to resolve discrepancies.
Direct Manager/Direct Reports:
- Position reports to Manager, Advertising Operations.
- This position has 0 direct reports.
Travel Requirements:
- Typically requires overnight travel less than 5% of the time.
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Preferred Qualifications:
- 3-4+ years of relevant experience in advertising, media, or account management roles
- The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job
- Ability to convey complex or technical ideas in easy-to-understand terms to diverse audiences; strong written/verbal communication.
- Strong analytical mindset, able to interpret performance, identify trends, and recommend optimizations (pacing, bid strategy, taxonomy, creative).
- Proven ability to manage multiple projects, prioritize competing demands, and deliver on deadlines in a high-volume environment.
- Experience partnering cross-functionally and supporting external suppliers/customers in a service-oriented, solutions-first manner.
- Process improvement and enablement experience (building workflows, training materials, onboarding, documentation).
Minimum Education:
- The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.
Preferred Education:
Minimum Years of Work Experience:
Preferred Years of Work Experience:
- No additional years of experience
Minimum Leadership Experience:
Preferred Leadership Experience:
Certifications:
Competencies:
- Action Oriented
- Collaborates
- Drives Engagement
- Communicates Effectively
- Customer Focus
- Drives Results