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Territory: Covers Rochester to Syracuse. NY
Role Overview:
For more than 140 years, GSK has pioneered novel research methods and technologies to help protect people from infectious diseases. Our vaccines portfolio of more than 20 marketed vaccines is the broadest in the industry, helping to protect people throughout their lives. We believe prevention, at scale and impact, is the best health investment for society, patients, and the economy. Vaccine-preventable diseases are a significant burden on society and healthcare systems; approximately $1 trillion in productivity is lost each year due to preventable conditions. This includes the impact from the 330,000 older adults hospitalized globally each year with RSV, the approximately 1 in 3 people who will develop shingles in their lifetime, and the 3-11% of people infected with seasonal influenza each year. Our portfolio will reach over 1 billion people globally this decade. Each year, about 40% of children globally receive a GSK vaccine and GSK is well-placed to lead in the growing adult immunization market. GSK’s US vaccines business is designed to support the unique needs of the customer base in the given geography. There are multiple customer-facing roles, each with unique customers/call points, but all dependent upon a high degree of collaboration.
Position Summary:
The Immunization Specialist (IS) plays a pivotal role in driving healthcare provider (HCP) engagement and vaccine uptake across adult customers. The IS educates HCPs and their office staff on disease prevention and GSK’s vaccine portfolio, effectively communicating clinical value and supporting vaccination goals. The role requires strong customer engagement skills, scientific fluency, and the ability to translate clinical data into meaningful conversations that drive immunization impact. The IS will report to the Vaccine Sales Director collaborate closely with field and account leadership roles (e.g., Vaccine Account Manager, Vaccine Account Director, Vaccine Account Lead, Vaccine Sales Lead, National Account Lead) to ensure coordinated and compliant execution.
Responsibilities:
Drive HCP Demand and Communicate Product Value
Engage HCPs across internal medicine, family practice and health departments to communicate the clinical value and benefits of GSK vaccines using approved materials.
Build and maintain deep expertise in vaccine therapeutic areas, GSK products and competitors
Support peer-to-peer educational programs, conventions, and speaker events to enhance vaccine awareness and recommendation
Customer Engagement and Pull through
Tailor engagement strategies based on local practice dynamics and HCP/account needs
Ensure pull through across adult segments for both private and public vaccination, including stocking, in-office vaccination and/or a strong referral process
Partner with Vaccine Account Managers to drive product pull through within Public Awardees, Health Systems and other contracted accounts, following customer engagement guidelines as provided by customers or Account Managers
Influence the uptake of publicly funded vaccines by engaging with HCPs/staff and health department and develop knowledge of their immunization goals and funding cycles
Support accounts with their ordering and inventory management needs as appropriate
Work with Account managers to appropriately educate/communicate HCPs/staff on HS policies
Identify and address barriers to contract execution and utilization, providing actionable feedback
Cross-Functional Collaboration & Barrier Resolution
Partner with cross-functional teams (e.g., Market Access, Medical Affairs, Account Teams) to ensure aligned and compliant execution.
Help identify and address barriers to vaccine access, reimbursement or workflow integration
Provide actionable field insights to inform local strategy, optimize resources, and enhance execution.
Operational Excellence and Compliance
Uphold GSK’s standards for compliant, high-quality customer engagement in line with company policies and healthcare regulations.
Participate in business reviews and team huddles to assess progress and identify opportunities
Maintain accurate CRM documentation and activity records per compliance and field standards
Success Metrics & Key Performance indicators:
Commercial Results: Achieve assigned territory sales, immunization rates and market share targets
Key Activity metrics: Activity metrics (e.g. customer reach, frequency), progress on Good Selling Outcomes, utilization of key educational assets
100% compliance with documentation in CRM systems and GSK policies
Completion of selling excellence and product related training programs and modules
Basic Qualifications:
Bachelor’s Degree from an accredited institution
Minimum 2 years of business-to-business or pharmaceutical sales experience
Ability to travel locally and regionally as required for customer engagement. Occasional overnights and weekend travel.
Valid driver’s license and willingness to drive (essential function of this role)
The selected candidate will be hired at the appropriate level based on experience:
Immunization Specialist (grade 8): Minimum 2 years business-to-business or pharmaceutical sales experience
Senior Immunization Specialist (grade 7): 5+ years business-to-business or pharmaceutical sales experience
Preferred Qualifications:
Minimum 2 years of vaccines sales experience
Strong track record of high-level performance and consistent achievements
Strong account-selling skills, including business-to-business experience in a healthcare
Demonstrated competency of science, business acumen, and customer engagement
Knowledge and experience in a healthcare setting
Demonstrated learning agility
Key Skills/Competencies:
Advanced business acumen and analytical skills to diagnose opportunities
Self-directed and organized with the ability to adapt and change in a shifting environment
Impact and influence with customers to mobilize action plans
Ability to quickly identify issues and develop recommendations for timely, compliant resolution
Location: This is a field-based position. The percentage of travel will be determined by customer location in relation to the geographic location of the successful candidate.
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Skills
Customer Centric Selling, Data to Insights, Digital Fluency, Omnichannel, Sales Territory Management, Scientific Literacy
The US annual base salary for new hires in this position ranges from $132,000 to $220,000. The US salary ranges take into account a number of factors including work location within the US market, the candidate’s skills, experience, education level and the market rate for the role. In addition, this position offers an annual bonus and eligibility to participate in our share based long term incentive program which is dependent on the level of the role. Available benefits include health care and other insurance benefits (for employee and family), retirement benefits, paid holidays, vacation, and paid caregiver/parental and medical leave. If salary ranges are not displayed in the job posting for a specific country, the relevant compensation will be discussed during the recruitment process.
Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
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