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The Portfolio Marketing Director will serves as the central integrator across brand teams, Thought Leaders, P2P, agencies of record (AOR), and cross‑functional partners to ensure consistent, compliant, insight‑driven execution of portfolio strategy and customer experience.
This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:
Strategic KOL Engagement Leadership
Lead and centralize portfolio‑level KOL engagement strategy, including formal advice‑seeking (ad boards, councils) and informal engagement, ensuring consistency, compliance, and strategic impact. Establish enterprise frameworks, planning discipline, and governance for insight generation to replace ad hoc approaches with rigorous, repeatable strategies at the brand and portfolio levels. Provide HQ strategic and operational support to regional marketing directors and orTLLs, enabling consistent insight capture across congresses, speaker programs, and field engagements while keeping teams focused on the customer. Support portfolio‑level congress strategy, including pre‑, during‑, and post‑congress activation and customer journey design aligned to unified Tx and PrEP field teams.
Enterprise Business Planning Leadership
Lead the annual US business planning process and three in‑year strategic check‑ins to proactively reassess priorities, investments, and execution—moving planning beyond a once‑a‑year exercise.
Dual‑Branded Strategy & AOR Leadership
Serve as primary AOR lead and portfolio strategist for dual‑branded materials, ensuring disciplined strategy and pull‑through across teams and customer‑specific (e.g., IDN) materials.
Enterprise Integration & Matrix Leadership
Act as a strategic connector (“red thread”) across marketing, medical, P2P, and field teams to align US portfolio strategies with brand plans and long‑range LCM priorities.
Governance & Compliance Excellence
Ensure all engagement, insight, and content activities adhere to GSK/ViiV policies and compliance standards in close partnership with Medical, Legal, and Compliance.
Accountabilities
Why You:
Basic Qualification
We are seeking professionals with the following required skills and qualifications to help us achieve our goals:
Preferred Qualification
If you have the following characteristics, it would be a plus:
At ViiV Healthcare, our mission is to ensure that the impact of HIV is minimized for individuals and communities worldwide. We are deeply committed to:
As part of our 30-year legacy of improving lives with HIV, ViiV Healthcare is not just a place to work—it is a community where every team member is empowered to bring their very best to the fight against HIV/AIDS. Our holistic approach extends beyond medicine to supporting sustainable community programs and improving access to care.
#LI-ViiV
#LI-GSK
Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program ViiV offers US employees. All ViiV employees receive the same benefits options and plans as GSK employee.
Why Us?
At ViiV Healthcare, we will not rest until we leave no person living with HIV behind. Until the 40 million people living with HIV is down to zero, we will continue searching for new ways to limit the impact of HIV.
We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. At ViiV Healthcare, we do things differently. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, we are determined to help end the HIV epidemic. We are guided by our mission to leave no person living with HIV behind and it is this mission that unites our employees located across the globe. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care. As a result of our connection with GSK, we are able to draw on their proud history and resources. This means that you would receive all the employee benefits offered by GSK.
Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do - from our breakthrough innovation, to our diverse portfolio of medicines as well as the work we do to partner with HIV communities.
Having a truly inclusive culture where we’re all able to be ourselves and feel like we belong will make us an even stronger team, better able to perform as a business and deliver on our mission to leave no person living with HIV behind.
If you require an accommodation or other assistance to apply for a job at GSK, please contact the appropriate Recruitment Staff by emailing us at - usrecruitment.adjustments@gsk.com
ViiV is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.
Important notice to Employment businesses/ Agencies
ViiV does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact ViiV's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to ViiV. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and ViiV. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of ViiV. ViiV shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, ViiV may be required to capture and report expenses ViiV incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure ViiV’s compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at https://openpaymentsdata.cms.gov/