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Performance Industry Manager
GoogleWaterloo, ON, Canada5+ years
Apply Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in digital advertising, performance marketing, consultative sales, or business development, or 3 years with an advanced degree.
- Experience in Search advertising and AI-driven performance products (e.g., Performance Max, AI Max, Demand Led Growth).
- Experience presenting to executive client leadership teams.
Preferred qualifications:
- Experience in negotiation and relationship building.
- Experience in relationship management and driving client insights.
- Experience with Artificial Intelligence.
About the job
As a Performance Industry Manager within Google's Large Customer Sales (LCS) Agency team, you will be a high-agency, results-driven strategic partner to key advertising agencies. You will act as a representative for Google's performance advertising solutions, with a primary focus on driving step-change growth through Search, Performance Max, and AI-powered automation. You are a proactive professional who takes initiative, naturally digs into data, uncovers hidden opportunities, and builds ambitious, long-term growth strategies for your agency portfolio. Leveraging deep product expertise and consultative acumen, you will build trusted relationships with C-level clients, Heads of Performance, and executive agency stakeholders. You will lead cross-functional teams within Google to execute joint strategies, drive product adoption, and achieve ambitious growth goals in a complex environment.
The Global Business Organization (GBO) is the engine that powers Google’s full ecosystem of products and services to help customers and partners succeed and grow. GBO includes the commercial arms of Ads sellers, business development teams, and customer services and support, as well as overlay programs that enable coordinated engagement with Google's most complex and important customers and partners.
Responsibilities
- Form an understanding of the agency’s business to uncover hidden growth opportunities across your portfolio, acting as a trusted technical and strategic advisor on Google Search, Demand Led Growth, Performance Max, AI Max, and more.
- Establish and nurture authoritative relationships with C-level agency executives and Heads of Performance / Search, aligning Google’s product roadmap directly with their business objectives.
- Advocate the adoption of Google's advanced AI products, first-party data strategies, and modern measurement frameworks to maintain market leadership and drive strong performance for advertisers and agencies.
- Lead internal cross-functional teams (such as gTech for Joint Technical Plans) with high autonomy, removing operational friction and aligning resources to achieve ambitious growth goals.
- Advocate the status quo consistently by testing new formats, diagnosing portfolio bottlenecks, and sharing innovative strategies and best practices across the broader Google team.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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