Sr. Director of Web Strategy & Experience

We are seeking a vision-driven, data-led Sr. Director of Web Strategy & Experience to own the strategy, design, and performance of our flagship corporate website (gong.io). You will sit at the intersection of brand narrative, product marketing, conversion rate optimization, and web engineering. Your goal is to deliver a world-class digital storefront that reflects our brand leadership, drives a qualified pipeline, and provides an unmatched user experience. You will also build and develop the team that makes this possible, including hiring, coaching, and raising the bar for web talent at Gong. 

RESPONSIBILITIES

• Vision & Strategy: Define and execute the roadmap for gong.io, ensuring seamless alignment with corporate messaging, brand identity, and GTM strategy.
• Cross-Functional Execution: Orchestrate content, brand design, web engineering, and AEO to operate in lockstep, shipping high-impact updates with high velocity.
• Conversion & Performance: Drive CRO programs, continuous A/B testing, personalization, and web analytics to optimize funnel conversion and pipeline generation.
• UX & Design Excellence: Maintain world-class design fidelity, site responsiveness, accessibility, and micro-interactions across desktop and mobile.
• Technical Infrastructure: Partner with web development and IT to ensure optimal CMS architecture, page load speed, AEO technical health, and security standards.
• Team Leadership & Development: Hire, develop, and retain a high-performing pod of designers, developers, and content producers. Build bench strength for future growth and establish a culture of craft, ownership, and accountability within the team.
• Lead Through Ambiguity: Navigate competing priorities across brand, growth, and engineering stakeholders, maintaining team clarity and momentum even when direction is still being shaped upstream.

QUALIFICATIONS 

• 12+ years leading high-growth enterprise B2B website strategy, digital marketing, or web product management, including 5-8+ years directly managing designers, developers, or content teams
• Proven track record managing modern WebOps stacks (CMS architectures, personalization tools, and analytics).
• Deep understanding of high-converting B2B SaaS web journeys, positioning, and CRO.
• Demonstrated ability to manage a cross-functional pod of designers, developers, and copywriters, with a track record of developing team members into stronger individual contributors or future leaders 
• Experience building or scaling a web/digital team from the ground up, including defining roles, workflows, and hiring plans

PERKS & BENEFITS 

• We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
• Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
• Mental Health benefits with covered therapy and coaching.
• 401(k) program to help you invest in your future.
• Education & learning stipend for personal growth and development.
• Flexible vacation time to promote a healthy work-life blend.
• Paid parental leave to support you and your family.
• Company-wide recharge days each quarter.
• Work from home stipend to help you succeed in a remote environment.

The annual salary hiring range for this position is $217,000 - $290,000 USD. 

Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets. 

We are always looking for outstanding Gongsters! So if this sounds like something that interests you regardless of compensation, please reach out. We may have more roles for you to consider and would love to connect.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Gong recruiting email communications will always come from the @gong.io domain. Any outreach claiming to be from Gong via other sources should be ignored.

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Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.

To review Gong's privacy policy, visit https://www.gong.io/gong-io-job-candidates-privacy-notice/ for more details.

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