Job Description Summary

GE HealthCare is a leading global medical technology and digital solutions innovator with over 100 years of healthcare industry experience and around 50,000 employees globally. We enable clinicians to make faster, more informed decisions through intelligent devices, data analytics, applications and services, supported by our Edison intelligence platform. We operate at the center of an ecosystem working toward precision health - digitizing healthcare, helping drive productivity and improving outcomes for patients, providers, health systems and researchers around the world.

As a Modality Manager MI (Molecular Imaging), you will define and execute the overall modality strategy for Eastern Europe as part of the International Region, ensuring the successful delivery of the operational plan. In this role, you will be directly responsible for the positioning, pricing, and profitability of the modality, driving growth in market share, orders, revenue, margins, and customer satisfaction.

As a Modality Manager MI, you will develop and implement a localized marketing strategy for modality in close coordination with the International Modality Team, ensuring effective execution at the local level. The role encompasses responsibility for PET-CT, Nuclear Medicine, and Radiopharmacy.

In addition, you will lead and manage a team of Modality Sales Specialists responsible for driving sales of their respective modalities within their assigned territories.

Job Description

Responsibilities

Sales:

• Developing and executing the sales strategy to achieve quarterly and annual targets for orders, revenue, and margin.

• Collaborating closely at the LCT level to ensure aligned forecasting and effective business execution for the modality.

• Defining the local modality portfolio strategy within the International framework, including pricing, positioning, and configuration management.

• Communicating effectively with sales, service, and marketing teams to maximize sales opportunities and share leads with relevant colleagues.

• Building and maintaining strong, long-term relationships with healthcare stakeholders, including hospitals, radiology practices, and imaging centers.

• Ensuring compliance with all company policies, quality processes, and applicable regulations.

• Maintaining an effective Quality Management System in compliance with all applicable standards and regulatory requirements.

• Fully comply with local EHS regulations and GE HealthCare requirements.

• Actively participating in EHS initiatives to promote safe working conditions and protect the health and safety of employees, customers, the public, and the environment.

Marketing:

• Analyzing and monitoring the local market, including customer needs, competition, pricing, market share, and industry trends.

• Identifying and developing opportunities to grow market share and increase orders and revenue.

• Monitoring market developments and providing accurate current and forecast data using available business intelligence tools.

• Effectively communicating market insights, including competitive intelligence, to and from the field.

• Providing relevant market feedback and insights to the International MI Marketing Team.

• Serving as the key interface between the Zone/Market and International Marketing teams to define and implement marketing strategies, including customer segmentation, target accounts, campaigns, exhibitions, pricing, product launches, and sales tools, while ensuring effective communication to the sales organization.

Team Management:

• Leading cross-functional teams to drive successful deal execution and long-term business growth.

• Coaching, supporting, and developing Modality Sales Specialists, providing guidance on customer relationship management and sales excellence.

• Ensuring the appropriate level of Sales Specialist competencies through ongoing training in product offerings, pricing strategies, customer satisfaction, and commercial excellence.

• Defining customer priorities, including target accounts, product demonstrations, site visits, and follow-up activities.

• Coordinating tender responses and validating tender documentation in collaboration with Imaging Radiology Account Managers and Executive Account Managers.

Required Qualifications

• Extensive experience and a proven track record in sales and/or marketing within the MedTech industry (must have).

• Experience in selling Nuclear Medicine and/or Molecular Imaging solutions (must have)

• Marketing experience is highly desirable.

• A solid level of technical knowledge and understanding of Nuclear Medicine and Molecular Imaging technologies is required.

• Clinical knowledge is an advantage.

• Strong strategic thinking and business planning capabilities.

• Excellent sales, negotiation, and influencing skills.

• Ability to develop value-based solutions that address customer needs.

• Excellent verbal and written communication skills.

• Strong presentation and stakeholder engagement skills.

• Coaching and people development skills.

• Demonstrated leadership capabilities.

• Fluency in English.

Desired Characteristics

• Strong oral and written communication skills, combined with excellent interpersonal and leadership abilities.

• Demonstrated ability to analyze complex situations, solve problems, and make sound business decisions.

• Proven experience leading programs, projects, and cross-functional initiatives.

• Ability to plan, market, document, and execute strategic programs effectively.

• Strong project management and organizational skills.

#LI-Hybrid

#LI-MT1

Additional Information