Executive Director, Competitive & CX Communications

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Job Summary

The Executive Director, Corporate Communications – Competitive & Customer Experience will lead communications strategy for two critical priorities: strengthening Xfinity's competitive position and advancing the company's customer experience transformation. This leader will serve as a trusted advisor to senior leadership, shaping narratives that reinforce Xfinity's marketplace leadership and communicate the brand’s vision and progress in creating a world-class customer experience.

Job Description

Key Responsibilities 

• Define and lead communications strategy for competitive and customer experience priorities, ensuring messaging advances Xfinity’s reputation, market position, customer trust, and long-term business objectives. 

• Translate competitive insights and customer experience priorities into high-impact storytelling that differentiates Xfinity’s products, network performance, value proposition, and customer benefits across earned, owned, and internal channels. 

• Establish and oversee a best-in-class competitive intelligence and response framework, enabling proactive narrative shaping, rapid response, and coordinated execution at national and regional levels. 

• Frame and communicate Xfinity’s customer experience transformation narrative, connecting current progress with a forward-looking approach to best-in-class CX. 

• Develop communications strategies that showcase the future of CX, including AI-enabled experiences, proactive service, predictive support, digital-first tools, and more personalized customer engagement. 

• Drive cross-functional integration with Customer Experience, Product, Marketing, Social, Digital, Field, and Care teams to deliver unified messaging across initiatives, launches, issues, and proof points. 

Qualifications 

• Demonstrated success in developing enterprise-level communications strategies that drive reputation, engagement, and business impact. 

• Deep expertise in media relations, crisis management, and competitive positioning across traditional, digital, and social platforms. 

• Proven ability to lead multicultural programs and embed cultural intelligence into enterprise communications. 

• Exceptional executive presence, strategic influence, and stakeholder engagement skills; ability to counsel C-suite leaders and inspire cross-functional teams. 

• Strong financial and operational acumen with experience managing large-scale budgets and organizational resources. 

• Bachelor’s degree required; advanced degree in communications, marketing, or related field preferred. 

• Consistent exercise of independent judgment and discretion in matters of significance. 

• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary. 

• Other duties and responsibilities as assigned. 

Skills

Communications Strategy, Stakeholder Management, Strategic Thinking

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Please visit the benefits summary on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

10 Years +

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.