Senior Key Account Manager-Value Channel
Coca-ColaJob Description Summary:
Advanced Hydration is a dynamic, fast‑paced business unit at The Coca‑Cola Company where teams come together to lead what’s next in hydration. With a portfolio that includes BODYARMOR Sports Drink, Powerade, vitaminwater, and smartwater, the group is driven by an entrepreneurial spirit, strong collaboration, and shared ambition. This is a place for people who think differently, move with agility, challenge the status quo, and thrive in an ever‑changing category. Joining the team means helping shape the future of hydration alongside passionate, collaborative teams committed to winning.
THE ADVANCED HYDRATION DIVISION is looking for a Senior Key Account Manager (KAM), Value Channel
The Sr. Key Account Manager is responsible for managing and developing Accounts in the assigned region(s)/Accounts reporting directly to the Sr. Director, Customer Sales. This individual will represent the company to ensure both strategic sales execution and corresponding financial objectives are obtained based on overall organizational objective for assigned territory.
RESPONSIBILITIES:
Customer Leadership
Lead the planning, development, and execution of all ADVANCED HYDRATION brands promotional plans to all accounts using fact-based industry selling information including IRI / Nielsen and other industry specific data.
A strategic partner to both the regional Sales and Marketing teams to maximize ADVANCED HYDRATION financial investment and capacity while managing to plan the promotional spend
Lead sales organization for assigned territory leveraging expertise to identify opportunities and establish goals to deliver targets
Own P&L performance; calculate, review, and report on various customer budgets
Provide consistent pre and post analysis of account performance by utilizing syndicated data and bottler sales reports as part of a continuous improvement effort for assigned accounts
Keep abreast of all competitive and other relevant information in each account and provide consistent feedback to manager and VP Customer Sales
System Leadership
Foster and grow relationships across the Bottling System. Communicate in a timely and accurate manner, all trade plans to bottler and ADVANCED HYDRATION sales and marketing personnel
Lead the ADVANCED HYDRATION governance process for select key accounts
Present customer results at various Bottler meetings to Sr. Bottler Leadership
Cross Functional Collaboration
Operating cross-functionally with multiple internal departments to solve customer problems by providing insight and expertise to grow the ALL brand with assigned customers
Builds strong relationships with internal partners and all field operating units to allow for timely discussions about key issues and opportunities
Presenting customer updates and plans to Value Channel management team on an ongoing and timely basis
REQUIREMENTS:
Bachelor’s Degree or relevant experience required
6+ years calling on National Retail Accounts in CPG Industry required
Experience with NAOU Bottler Negotiations required
Residence within the east states of the US required (customer locations - PA, NY, VA, GA)
Syndicated Data experience required
Strong analytical skills required
Must have excellent computer skills, proficient in PowerPoint, Word, and Excel
Excellent communication and presentation skills
Strong leadership and track record in Business Development
Reliable, hard-working & proactive team player with can-do attitude
Creative thinker who can work independently
Excellent Team Management and Development Skills
Position requires substantial travel (50-75%) by car and plane, including both local and neighboring geographic territories.
Must hold and maintain a valid driver's license and be able to drive long distances
Motor Vehicle Records must satisfy Company standards per Driving Policy
Skills:
Alteryx, Branding, Channels Strategy, Conversion Rate, Customer Insights, Demand Generation, Digital Advertising, Google Analytics, Key Performance Indicators (KPI), Leadership, Marketing Campaigns, Marketing Strategies, Market Segmentation, Media Buying, Microsoft Office, Microsoft Power Business Intelligence (BI), Product Commercialization, Sales Channel Development, Social Media, Strategy Development, Structured Query Language (SQL), Tableau (Software)Pay Range:
United States of America: 119,000 USD - 145,800 USDBase pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:
15Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
Location(s):
United States of AmericaCity/Cities:
AllentownTravel Required:
51% - 75%Relocation Provided:
NoJob Posting End Date:
June 18, 2026Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.