Field Marketing Manager

Responsibilities

• Uphold and deliver the Autodesk mission, vision, and goals to customers and prospects 

• Own and execute defined workstreams within the event portfolio and marketing plan that support Territory Sales goals, with guidance from senior team members on overall strategy 

• Manage logistics and activation for third-party sponsorships, including researching opportunities, coordinating benefits, and ensuring deliverables are met on time 

• Drive Autodesk’s day-to-day presence at industry trade shows, including exhibit logistics, vendor coordination, booth experience, partner communication, and onsite execution 

• Align Autodesk Forma products to the right industry events by matching product capabilities to event audiences, personas, and topic tracks to maximize relevance and engagement 

• Organize program tasks and cross-functional team member responsibilities in project management software 

• Help build and scale consistent event processes, best practices, and toolkits to enable high-quality delivery across cross-functional teams 

• Own reporting workflows for events and programs using Marketo, Looker, Power BI, and Salesforce, and contribute to post-event analysis 

• Partner with Territory Sales and Marketing to deliver high-impact programs on time and within budget 

• Manage and track event-level budgets and contribute to quarterly budget reconciliation 

• Contribute to special project teams or ad-hoc assignments as needed 

Minimum Qualifications

• Bachelor’s degree (B.A./B.S.) from a four-year college or university 

• 2–5 years of event/experiential marketing experience, or equivalent combination of education and experience 

• SaaS company experience preferred 

• Experience supporting trade shows, including exhibit assets, vendor coordination, partner logistics, and onsite staffing 

• Exposure to third-party sponsorship programs, including evaluation, selection, and on-site activation 

• Experience working with sales teams to support programs that drive awareness, generate quality engagement, and expand product adoption 

• Familiarity with high-touch or executive hospitality events 

• Proficient in Word, PowerPoint, Excel, and comfortable learning tools such as Marketo, Airtable, Salesforce, and online registration platforms 

• Ability to work effectively in a remote environment 

Preferred Qualifications

• Ability to collaborate across functions and geographic regions with strong coordination and follow-through 

• Exposure to managing a multi-event calendar with competing deadlines 

• Comfortable working in a fast-paced environment with rapidly changing priorities 

• Ability to connect tactical work to broader strategic objectives 

• Strong attention to detail, multitasking ability, and deadline management 

• Ability to build strong internal and external relationships, particularly with Territory Sales partners 

• Initiative and eagerness to take on new responsibilities and grow into a leadership role 

• Ability to understand cross-functional impact of decisions 

• Can learn and communicate quickly in a dynamic environment 

• Follows company code of conduct 

• Willingness to work days, nights, and weekends as needed 

• Strong desire to work at a successful and culturally invigorating company 

• Ability to travel up to 40% depending on event calendar