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Product Manager
Apply DigitalLos Angeles3-5 years
Apply ABOUT APPLY
APPLY is the Agentic Customer Experience (ACx) partner for the world's most ambitious consumer and entertainment brands. We bring together deep domain expertise across Retail, CPG, Sports, and Media with AI-native delivery capability, designing and delivering agentic solutions that turn CX vision into commercial reality. We are the partner of choice for brands like Arc'teryx, NFL, Lululemon, and Kraft Heinz. For more information, visit applydigital.com.
LOCATION: APPLY is hybrid/remote-friendly. The preferred candidate should be based in the Greater Los Angeles area, with working hours that align to PST. This is a hybrid role and requires regular on-site presence at our client's office, at least 3 days a week.
THE ROLE:
As a Product Manager embedded with our client in sports entertainment, you will help deliver world-class video and advertising experiences across web, mobile, and connected devices. This is a technically demanding space — spanning live streaming infrastructure, video delivery pipelines, and programmatic advertising — and you will need to be comfortable working closely with engineering teams, learning the technical tradeoffs, and engaging with vendors and architects. Under the direction of the Senior Product Manager on the Video team and Director of Product on the Ads team, you will support roadmap execution and day-to-day delivery across these two high-impact product areas — Video and Ads — collaborating with engineering, design, and business stakeholders to ship with quality and velocity.
You will contribute to product strategy: participating in roadmap sessions, helping identify new opportunities, and supporting initiative definition. Over time, you will take on increasing ownership across the product lifecycle — from discovery and problem definition through to launch — with direct exposure to senior product and business leadership at one of the world's most recognized sports entertainment brands.
RESPONSIBILITIES
Delivery & Execution
Support the operational health of the video and ads backlogs: grooming, ticket hygiene, user stories, sprint tracking, and release readiness across two squads
Coordinate day-to-day with a vendor ecosystem that includes the video player, encoding/pipeline, video analytics and observability, casting and cross-device continuity, and ad insertion partners
Translate product direction into well-scoped product spec docs and make sure they stay accurate as work evolves
Maintain release tracking and delivery reporting, surfacing risks and blockers as they emerge
Serve as the connective tissue between platform teams, engineering, QA, design, and external partners on a daily basis.
Strategy
Participate in roadmap and strategy sessions across Video and Ads — contributing to opportunity identification, initiative sizing, and prioritization decisions
Support the Ads Product Director in maintaining the ads roadmap; help refine and execute against it
Help identify new product opportunities across streaming and monetization — bring structured thinking to early-stage ideas
Stay close to industry trends in streaming media, programmatic advertising, and emerging platforms; bring relevant signals back to the team
Stakeholder & Product Development
Build relationships with client stakeholders across product, engineering, ad ops, and business teams
Support feature development by helping gather requirements, synthesize feedback, and define success metrics
Contribute to new initiative discovery — interviews, use-case development, competitive research
As you grow in the role, take on increasing ownership of product areas end-to-end
WHAT YOU BRING
Nice to Have:
Exposure to video streaming technologies, content delivery networks (CDNs), encoding, playback optimization, or digital video advertising
Familiarity with ad insertion platforms or DAI/SSAI workflows
Exposure to video analytics (QoE) or observability platforms (Mux, Conviva, or similar)
Ability to analyze product data and translate insights into actionable improvements
Strong communication and stakeholder management skills
Experience contributing to products from concept to launch
Familiarity with third-party streaming platforms, analytics tools, and player integrations
Awareness of accessibility standards, internationalization, and content rights management
Working knowledge of AI productivity tooling — prompt engineering, AI-assisted research or ticket writing, LLM tools for synthesis and planning — and a genuine interest in applying them to PM workflows
Prior consulting or embedded client engagement experience; comfort operating in a matrixed environment
WHY THIS ROLE?
You'll work embedded inside one of the most recognized sports leagues in the world, on a product used by tens of millions of fans
You'll get deep exposure to a sophisticated, high-stakes technology stack spanning live streaming, video delivery, and digital advertising — the kind of experience that accelerates a PM career
This role offers a clear path for growth. As you build trust and demonstrate product leadership, you will have the opportunity to take on greater ownership, broader scope, and increased responsibility within the engagement
LIFE AT APPLY
People are at the core of everything we do at APPLY. We provide you with modern tools, systems and approaches, value your time, safety, and health, and strive to build a work community where you can thrive and grow. Here are a few benefits we offer to support you:
Agentic Delivery: Our people work in a modern way to deliver client outcomes. Broaden your skills on a range of engagements with international brands that have a global impact.
An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe.
AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.
Generous vacation policy: Work-life balance is key to our team’s success, so we offer flexible personal time off (PTO); allowing ample time away from work to promote overall well-being.
Customizable benefits: Tailor your extended health and dental plan to your needs, priorities, and preferences.
Flexible work arrangements: We work in a variety of ways, from remote, to in-office, to a blend of both.
APPLY is a safe, respectful, and inclusive community where differences are celebrated. We are committed to equal opportunity and fostering a workplace where everyone belongs. Learn more in our Diversity, Equity, and Inclusion (DEI) section. For recruitment accommodations, please email careers@applydigital.com.