Product Marketing Manager (PMM), Korea

Seoul, Gyeonggi, Korea (Republic of)10+ years

The people here at Apple don’t just build products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that encourages the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Imagine what you can do here! At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization. Product Marketing Managers represent the customer throughout a product’s journey from concept through development and launch. They develop and apply insights to help infuse innovative features into our product-development process, and work to craft groundbreaking ideas into tangible products that excite the world.

We are currently seeking a Product Marketing Manager in Korea! This role will be part of a team of product experts who champion Apple’s products in their respective markets, ensuring they remain central to the customer conversation. As a Product Marketing Manager, you will own and drive the product centric marketing strategy for your respective smartphone and wearable product lines of businesses. You’ll be responsible for developing strategic, integrated marketing plans that place Apple’s products, services, and values at the heart of culture and be the local spokesperson for the responsible products in Korea.

Articulate the product opportunity in market and provide product insight and leadership from introduction through end-of-life to both the Marketing and Sales organizations
Execute product launches with excellence every time
Contribute to the annual Korea Marketing plan, outlining opportunity and actions that lead growth and category leadership
Be the liaison between Korea and worldwide for all local business needs and feature requirements related to these product lines of business. Influence the product feature roadmap, making clear recommendations that improve customer experience
Become a visible and vocal member of the Product Marketing team
Be the guardian of product messaging and positioning across every customer touch point, advancing the cause of excellence
Possess expert knowledge of competitive and 3rd party products and strategies. Make pricing and forecasting recommendations to management and cross-functional teams
Build a sphere of influence across multiple internal functions / divisions

10+ years experience having led multiple product development cycles from concept to launch
Bachelor’s degree or equivalent experience in the industry
Business Level Proficiency in English and Korean
Ability to travel up to 4 times in a year

Ability to surprise and delight our customers’ experiences through innovative, thoughtful details
Uses knowledge of business and how strategies and tactics play out in the market, to guide action
Strong understanding of business drivers and market dynamics
Collaborative mindset with a track record of building partnerships to meet shared goals
Instinctive ability to be the voice of the customer
Excellent analytical, strategic planning, and organizational skills
Superior storytelling and presentation capabilities
Comfortable with handling large volumes of information and distilling it into actionable insights
High integrity, with experience handling sensitive and confidential information
Exceptional communication skills both written and verbal

Apple is an equal opportunity employer that is committed to inclusion and diversity, and thus we treat all applicants fairly and equally. Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.

Learn about accessibility in Apple’s workplace

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