Marketing Operations and Strategy

Apollo is seeking a strategic, collaborative, and operationally minded leader to join the Global Client Marketing & Events organization. The Director, Marketing Strategy & Operations will partner closely with the Global Head of Client Marketing and Client Marketing & Events COO on day-to-day business management, strategic planning, governance, and operational excellence across all marketing disciplines globally. 

This role serves as a key right-hand partner to senior marketing leadership helping drive clarity, accountability, and coordination across a dynamic global function. The ideal candidate combines strategic marketing insight, operational rigor, and strong relationship management skills, and thrives in a fast-paced, performance-driven environment. 

The position will report to the Client Marketing & Events COO and have close connectivity to the rest of the Client Product Solutions COO team, ensuring alignment with broader organizational priorities and operational consistency across Apollo’s global platform. 

Key Responsibilities 

Marketing Strategy & Planning 

• Operationalize the firm’s Marketing strategy translating strategic priorities into actionable plans, frameworks, and KPIs that ensure consistent execution across regions and channels. 

• Leverage research, audience insights, and competitive analysis to inform frameworks that can be used by broader team to align marketing positioning, content development, and go-to-market strategies. 

• Support governance processes, ensuring disciplined planning, execution, and reporting across all marketing teams globally. 

Marketing Operations & Execution 

• Define operational processes and workflow optimization across Client Marketing; drive efficiency, scalability, and best practices in campaign management, budget tracking, and resource allocation. 

• Integrate AI-driven marketing technology tools and platforms into workflows and processes to drive efficiency and productivity gains through automation, streamlined execution, and enhanced decision support. 

• Develop and maintain executive reporting dashboards, presentations, and business reviews. 

• Manage budget-to-actual tracking for marketing activities, aligning channel spend to ROI priorities and business outcomes. 

• Monitor performance metrics, CRM data integrity, and enablement tools to ensure data-driven decision-making and accountability. 

Agency, Vendor, and Partner Management 

• Identify, evaluate, and manage key external agency and vendor relationships to augment team capacity and capabilities spanning creative, research, contractor/consulting, and marketing technology partners. 

• Act as the central point of contact for agency engagements tied to key initiatives, coordinating inputs and approvals with Client Marketing & Events leadership to ensure alignment and timely decision-making. 

• Negotiate contracts and scopes of work, ensuring value alignment, performance accountability, and cost efficiency. 

• Establish processes for continuous evaluation of external partners to ensure high standards of delivery and innovation. 

• Serve as a central liaison between internal stakeholders and agency partners to ensure cohesive execution and brand consistency across all channels. 

Stakeholder & Team Leadership 

• Serve as a trusted advisor and strategic partner to Client Marketing & Events leadership providing insights on culture, talent, and operational progress. 

• Coordinate across Client Marketing, Client & Product Solutions, Corporate Communications, Finance, Human Capital, and other cross-functional teams to align on initiatives and shared objectives. 

• Build and nurture strong relationships across the organization to enhance collaboration and communication. 

• Promote a dynamic, inclusive culture that reflects Apollo’s values and the “One Apollo” mindset of partnership and excellence.