Product Marketing Manager, B2B, Alexa Enterprise

Are you ready to shape the future of enterprise AI and redefine how customers experience the next generation of Alexa? We're seeking a Senior B2B Product Marketing Manager to collaborate with our world-class enterprise customers, helping them leverage both voice technology and Generative AI capabilities to transform their customer experience, drive revenue and reduce costs.

The ideal candidate will have strong storytelling skills and a track record of leading successful programs (including ownership of positioning, messaging, storytelling, sales enablement and GTM strategy and execution). They will demonstrate strengths in working collaboratively across organizations, managing key milestones in an ambiguous, fast-moving environment—while keeping senior stakeholders updated on progress.

Key job responsibilities
Develop and execute go-to-market strategies in collaboration with stakeholders across the organization, including Product, Design, Marketing, PR, and Business Development teams

Lead product positioning, messaging and storytelling that effectively drives thought-leadership and communicates value

Craft and develop high-impact content (presentations, whitepapers, webinars, customer success stories, blog, emails, product videos) that supports the full enterprise buying journey

Develop and maintain sales enablement content to accelerate pipeline growth and increase sales productivity

Conduct research to deepen understanding of our target personas and industries to continuously refine our GTM strategies and product roadmap

About the team
Alexa Enterprise’s charter is to build and enable indispensable, frustration-free, Alexa experiences for enterprise customers and partners worldwide. We build a portfolio of products that empower developers and enterprise companies to use voice and touch to support their staff and delight their customers. Our products have been featured in publications such as CNET and Forbes and Amazon has celebrated our progress in its quarterly earnings highlights. Customers have told us: 'You have saved lives' and ‘helped our residents connect with their families.’ We are a diverse and collaborative team united by our mission to make Alexa an indispensable part of customers' lives.

Basic Qualifications

- 5+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Owning strategy and execution of product launch and marketing strategies
- Led positioning, messaging, narrative development and sales enablement from the ground up

Preferred Qualifications

- Demonstrated sound business judgment and the ability to think strategically about a quickly growing business alongside the interest and ability to dive into tactical details
- Creative problem-solver with a growth mindset; actively and intuitively seeks ways to improve business outcomes

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, WA, Seattle - 109,100.00 - 160,000.00 USD annually