Product Marketing Manager, EU Books Store CX & GTM

This role can be based out of London or Luxembourg.

Amazon Books is looking for a Product Marketing Manager to lead strategic product launches and store experience across EU and Established Light (EL) marketplaces. This is a creative, fast-paced role where you'll shape how millions of customers discover and engage with Books content across some of Amazon's fastest-growing marketplaces.

You'll sit at the intersection of local marketplace execution and global product strategy — owning the internationalization of product roadmaps and serving as the connective tissue between global product teams and country teams. You'll also be responsible for maintaining a high-quality Books store experience through proactive monitoring, defect resolution, and operational excellence.

This is a unique opportunity to combine strategic product work with hands-on store operations. If you enjoy taking complex, cross-marketplace challenges and turning them into seamless customer experiences, this role is for you.

Key job responsibilities
Product Launches & GTM
- Lead GTM planning for product launches and content programs across EU & EL marketplaces, coordinating with product teams and country teams
- Own localization readiness and experimentation for new features launching
- Coordinate Play With Sessions and develop Talking Points to prepare teams ahead of launches
- Measure launch impact through data and experimentation, and drive optimization post-launch

Store Optimization & Operations
- Own the end-to-end store customer experience, including proactive store-health monitoring
- Triage and resolve store CX issues, managing escalations and driving upstream fixes with relevant teams
- Oversee store migrations and deprecations, ensuring minimal customer disruption
- Run Store Office Hours and reporting mechanisms to keep partners unblocked

Basic Qualifications

- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels
- Experience using data and metrics to measure impact and determine improvements

Preferred Qualifications

- Experience managing external partners to develop marketing programs
- Experience presenting ideas to various levels of an organization to gain support for initiatives

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