Amazon.in is seeking an innovative leader to join the India marketing team with responsibility for customer growth and lifecycle. The position is responsible for customer lifecycle strategy; campaign management and media mix development and will work closely with lifecycle products, business, media, analytics/research and media teams to achieve the customer growth goals for the org. As a leader of category Marketing in India, you will need to have a strong understanding of consumer and be responsible for delivering the right message x media x customer mix.
The India category marketing leader will report to the Sr. Manager Marketing, Integrated marketing and will collaborate closely with category leaders to develop unique Marketing programs, research, and activation programs and effectively adapt them for respective market segments.
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
Preferred Qualifications
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
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