Senior Market Research Specialist
Frame.ioAdobe is a place where exceptional people work – don’t just take our word for it, our employees have recently voted us and Adobe Japan has been ranked 13th, for Great Place to Work.
We’re proud to offer market competitive employee benefits designed to suit you and your lifestyle. Some of the great benefits include health insurance, global days off, wellness fund, parental leave, access to our Employee Stock Purchase Program and programs designed to help you continue to build your career. To learn more, please visit https://benefits.adobe.com/jp
We also proudly empower our employees to get involved with corporate social responsibility and offer a broad range of opportunities to enable you to make a bigger impact through philanthropy, employee, and community engagement.
We know that people are the differentiator in our business, and that's why we want to meet you!
About the role
The Market Research Specialist in JP drives understanding of Adobe’s customers, their needs and motivations, and their relationship with our products and brands by consolidating qualitative and quantitative data across marketing research, social listening, desk research, and other various resources. The person will be a center of market intelligence to provide human insights that lead entire JP marketing to successful marketing strategies, campaigns, and optimizations.
We’re looking for someone with passion to work on some of the most valuable brands in tech. Someone who can think strategically, drive a research agenda, advance a point of view, and support it with data. Influence senior leaders in global marketing and our business units.
What you’ll do
Consolidate and transform various types of data and information (qualitative/quantitative) into insights regarding our current and future customers. Make these insights concrete by determining implications for strategies and plans.
Convey insights and strategic implications clearly as a story that is visually compelling. Move our partners in business from insight into action.
Actively influence our partners to embrace customer insight in strategy development
Engage with product, campaign and brand strategy and business leaders to bring research insight to critical questions about drivers of business growth.
Drive an insight agenda that helps build Adobe’s and products brand relevance as we expand to newer businesses and audiences.
Develop a research roadmap and proactively communicate your agenda, building alignment and seeking input from colleagues.
Work with internal partners and external research vendors to implement this agenda.
Apply your expertise to guide the choice of research methods used. Innovate in the way we conduct research. Smartly balance simplicity and sophistication.
What you need to succeed
At least 7 years of experience in consumer research and insights using a broad mix of qualitative and quantitative research methods, including secondary research (e.g., social listening and desk research). Able to partner effectively with external vendors on study build, methodology, and analysis.
Native level Japanese and business level English skills
Growth mindset: always seeking to deepen your understanding of Adobe, and to develop your skills as insights professional.
Experience with applying research to influence high-level marketing strategy. Able to connect the dots between different sources of information, and apply both logic and intuition to infer strategic implications.
Not always depending on a vendor. Able to write a questionnaire, interview a customer, or investigate a survey dataset and arrive at conclusions. You should be already familiar with analytics tools like Q, SPSS, Python; or at least be willing to learn to use them.
Strong analytical skills, i.e. good intuition with numbers, facility with qualitative data, and the ability to process both to arrive at a coherent and credible narrative about customers.
Self-starter, motivated to collaborate with business partners and drive meaningful change. We want someone who seeks input, not instructions.
Clear communication. Able to elevate key and concise narrative from research, flexibly tailoring communication to varied audiences.
MBA or relevant graduate degree preferred
Adobe for All
Adobe strives to create an environment where our employees can do their best work and drive their career growth and development based on their personal goals. From fair-pay practices to Employee Networks and programs designed to make everyone feel included, we're committed to fostering a diverse and inclusive workplace for all.
Take the plunge and jump in
Like what you have read and keen to jump in? Think you might not have all the skills we are looking for? Just take the plunge and apply – we know that by bringing together a diverse group of people, we are so much better together. We'd love to see where we can help drive Creativity for All together.
About Adobe
Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.
Let’s Adobe together
At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.
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Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.