Principal Program Manager, Sales Transformation

We are seeking an outcome focused Principal Program Manager to join our Sales Transformation Office and lead high value, cross functional initiatives aligned to Adobe's strategic objectives with a particular focus on leading our New Product Introduction process to ensure sales readiness at launch. In this role, you will anchor every program in clear business outcomes, keep teams focused on delivering measurable impact, and ensure we realize the full value of our strategic intent

We're looking for someone who thrives in ambiguity, acts as a change agent, and brings an agile approach to planning, adapting, and executing. The ideal candidate combines deep PMO expertise with the ability to bring rigor, structure, and governance to fast moving initiatives while enabling timely, effective cross functional decision making. You are a strategic problem solver who has consistently turned strategy into operational reality—translating ideas into structured, scalable execution.

Key Responsibilities

• Lead and influence large scale, cross functional sales transformation programs, ensuring alignment to strategic business priorities and measurable outcomes.
• Partner with executive leadership and teams across sales, marketing, operations, finance, and technology to define program strategy, scope, objectives, and deliverables.
• Act as a visible change agent—bringing clarity to ambiguity, mobilizing teams, and driving adoption of new processes, operating models, and tools.
• Apply an agile, outcomes driven approach to planning and execution; adapt program structures as business needs evolve.
• Own program governance, establishing the right frameworks, cadences, and mechanisms for accountability, transparency, and progress tracking.
• Drive timely and effective cross functional decision making, resolving risks and dependencies while enabling forward momentum.
• Build and maintain detailed program roadmaps, timelines, and resource plans that balance structure with flexibility.
• Proactively identify risks, opportunities and interdependencies; lead mitigation and contingency planning.
• Measure and report on program performance using KPIs, ROI models, and insights to drive continuous improvement.
• Foster a culture of collaboration, innovation, accountability, and operational excellence.
• Own the New Product Introduction (NPI) program workstream within GTM, serving as the connective tissue between Product, PMM, and Sales to ensure new products are consistently and confidently ready to sell at launch.
• Partner with GTM and PMM leadership to audit, refine, and operationalize the NPI process—driving consistency, repeatability, and measurable sales readiness outcomes across product launches.
• Champion the sales lens throughout the NPI lifecycle, proactively identifying gaps in enablement, positioning, or tooling that would prevent field teams from effectively selling new products at go-live.

Qualifications

• Bachelor's degree or equivalent experience in Business, Management, or related field. MBA or advanced degree preferred.
• 10+ years of program management or transformation leadership experience, including at least 5 years leading cross functional strategic initiatives.
• Demonstrated success driving high impact change in a matrixed organization.
• Proven ability to operate beyond traditional PM discipline balancing structure with adaptive leadership and outcome focused execution.
• Deep knowledge of PMO principles and methodologies, with the ability to implement and tailor governance structures for large, complex programs.
• Strong understanding of sales processes, methodologies, and supporting technologies (CRM, analytics platforms, etc.).
• Experience leading change management, organizational transformation, or operating model redesigns.
• Exceptional executive level communication, influence, and stakeholder management skills.
• Agile approach with experience applying iterative or lean approaches to program execution.
• Experience managing or influencing New Product Introduction (NPI) or product launch programs within a GTM or Sales context, with a strong understanding of what sales readiness requires at each stage of the launch lifecycle.
• Bonus: SaaS go-to-market experience and/or management consulting background.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. 

Let’s Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015. 

AI Use Guidelines for Interviews:
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.

 

Expected Pay Range:

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $135,400 -- $264,800 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

 



In California, the pay range for this position is $182,900 - $264,800


At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.