Area Activation Marketing Specialist

Area Activation Marketing Specialist
 

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.

The Impact You’ll Make in this Role

As an Area Activation Marketing Specialist in the Building Protection Solutions business, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:

• Manage the customer education tactics for architects, contractors and channel partners.
• Act as the marketing point person for the architect persona by managing insights, marketing analysis, strategy development, and tactical implementation for this key demographic.
• Lead asset management to ensure sales enablement and digital tactics have up to date, customer centric, and engaging marketing and technical collateral.
• Manage association engagement to ensure consistent 3M brand in the construction segment.
• Support other activation marketing projects and programs as needed.

Your Skills and Expertise 

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor’s degree or higher (completed and verified prior to start)
• Five (5) years of marketing or marketing communications experience in a private, public, government or military environment

Additional qualifications that could help you succeed even further in this role include:

• Master’s of Business Administration degree from an accredited institution
• Seven (7) years of marketing or marketing communications experience in a private, public, government or military environment
• Experience working at a complex matrixed corporation
• Skills include project management, program management, insights research and analysis, content development, video production, graphic design, and technical writing.
• Experience working in the architect or construction segments.

Work location:

• Work location: This role follows an on-site working model, requiring the employee to work at least four days a week at the 3M Center in Maplewood, MN.

Travel: May include up to 5% domestic/international

Relocation: Not authorized.

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).